Email Marketing by EmailOctopus

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 98% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

1. ★★★★★ B

   2.9y ago

   I use this service for my Woocommerce store, it works great, but I need a radiobox on the checkout so clients can check a “Subscribe to the newsletter” on the checkout page. That’s all that is missing.

   Read on wp.org ↗
2. ★★★★★ junaidz81

   6.6y ago

   Professionally Build Portfolio plugin. Easy and Fast!

   Read on wp.org ↗
3. ★★★★★ zato92gmail

   6.8y ago

   Good soft! Veru useful Hello from Russia)

   Read on wp.org ↗
4. ★★★★★ erinobaker

   9.3y ago

   Does what it says on the box with minimal effort, making the email octopus service even more useful. Nice work

   Read on wp.org ↗
5. ★★★★★ payhip

   10.9y ago

   A great plugin for an already great email service. Thank guys!

   Read on wp.org ↗

Recent releases and news for this plugin

1. — Version 3.1.10 Support for WordPress 7.0. Bug fixes and improvements. 3.1.10
2. — Version 3.1.9 Bug fixes and improvements. 3.1.9
3. — Version 3.1.8 Applying our new branding. 3.1.8
4. — Version 3.1.7 Bug fixes and improvements. 3.1.7
5. — Version 3.1.6 Bug fixes and improvements. 3.1.6
6. — Version 3.1.5 Bug fixes and improvements. 3.1.5

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Translated into 3 languages, 0 at 90% or more

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2025-09-10 2K+ → 3K+ up after 501 days in tier
2. 2024-04-27 1K+ → 2K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 1 shared tag A
• MailPoet – Newsletters, Email Marketing, and Automation 500K+ installs · 4.4★ · 1 shared tag A
• Newsletter – Send awesome emails from WordPress 200K+ installs · 4.6★ · 1 shared tag B
• Brevo – Email, SMS, Web Push, Chat, and more. 100K+ installs · 4.1★ · 1 shared tag A
• Newsletters, Email Marketing, SMS and Popups by Omnisend 100K+ installs · 4.4★ · 1 shared tag A
• FluentCRM – Email Newsletter, Automation, Email Marketing, Email Campaigns, Optins, Leads, and CRM Solution 80K+ installs · 4.7★ · 1 shared tag A

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Drop a live Pulse card for Email Marketing by EmailOctopus into a readme, a review or a deck. It updates itself.

Email Marketing by EmailOctopus: 3K+ active installs, 5.0★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/emailoctopus