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wp.org search vs our merit ranking: “unique menu”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “unique menu”, we agree with wp.org on the top plugin, and our order differs from theirs on 14 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Bubble Menu – Floating Button Menu with Sticky Navigation shows at wp.org #11 but places #20 on merit, a gap of 9 places. Its 1K+ installs carry it up the search order; its 4.2★ average from 9 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager places #11 on merit, 5.0★ from 1526 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 U Unique Headers 10K+ · 4.9★ (160) wp.org #1 2 Admin Menu Editor 300K+ · 4.6★ (312) wp.org #2 3 Sticky Menu & Sticky Header 90K+ · 4.7★ (763) wp.org #3 4 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2051) wp.org #8 4 too low 5 Float menu – awesome floating side menu 30K+ · 4.4★ (41) wp.org #4 1 too high 6 Iks Menu – WordPress Category Accordion Menu & FAQs 10K+ · 5.0★ (27) wp.org #5 1 too high 7 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #10 3 too low 8 Advanced Sidebar Menu 10K+ · 4.5★ (37) wp.org #7 1 too high 9 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #17 8 too low 10 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #13 3 too low 11 Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager 90K+ · 5.0★ (1526) wp.org #22 11 too low 12 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #18 6 too low 13 M Menu Duplicator 10K+ · 4.7★ (13) wp.org #6 7 too high 14 Unlimited Elements for Elementor 300K+ · 4.8★ (525) wp.org #24 10 too low 15 Independent Analytics – WordPress Analytics Plugin 100K+ · 4.8★ (167) wp.org #21 6 too low 16 Five Star Restaurant Menu and Food Ordering 5K+ · 4.6★ (107) wp.org #12 4 too high 17 WPB Accordion Menu – Collapsible Vertical Sidebar Responsive Mobile Menu – WooCommerce Category Accordion 10K+ · 4.4★ (54) wp.org #9 8 too high 18 Master Addons for Elementor – Elementor Addons, Widgets, Mega Menu Builder, Popup Builder, Widget Builder & Template Kits 30K+ · 4.5★ (212) wp.org #23 5 too low 19 Groovy Menu Plugin (Free) 4K+ · 3.6★ (25) wp.org #14 5 too high 20 Bubble Menu – Floating Button Menu with Sticky Navigation 1K+ · 4.2★ (9) wp.org #11 9 too high 21 Menu Caching 400+ · 5.0★ (4) wp.org #16 5 too high 22 WP Menu Image 2K+ · 5.0★ (2) wp.org #15 7 too high 23 Amedea – Unique Design Elements for Elementor 500+ · 5.0★ (1) wp.org #19 4 too high 24 ThemeHunk – Side Cart, Ajax Cart & Menu Cart for WooCommerce 5K+ · 5.0★ (1) wp.org #20 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.