Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “video display”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “video display”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Video Popup Block – YouTube, Vimeo, TikTok Lightbox by WPZOOM shows at wp.org #13 but places #20 on merit, a gap of 7 places. Its 10K+ installs carry it up the search order; its 4.7★ average from 6 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Slider, Gallery, and Carousel by MetaSlider – Image Slider, Video Slider 500K+ · 4.6★ (743) wp.org #1 2 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #2 3 Modula Image Gallery – Photo Grid & Video Gallery 100K+ · 4.7★ (617) wp.org #3 4 All-in-One Video Gallery – Video Player & Galleries for YouTube, Vimeo & Self-Hosted Videos 20K+ · 4.8★ (137) wp.org #4 5 Product Video Gallery for Woocommerce 10K+ · 4.6★ (97) wp.org #5 6 HTML5 Video Player – embed fast, responsive videos with ease 20K+ · 4.6★ (195) wp.org #6 7 FooGallery Photo Gallery : Image, Video & Masonry Galleries 100K+ · 4.8★ (996) wp.org #9 ↑2 2 too low 8 Video Gallery for WooCommerce – Add Product Video & Featured Video 4K+ · 5.0★ (44) wp.org #7 1 too high 9 WP Video Lightbox 30K+ · 4.3★ (67) wp.org #8 1 too high 10 Meta Field Block – Display Custom Fields for ACF, Meta Box and More 10K+ · 5.0★ (57) wp.org #11 ↓2 1 too low 11 Advanced Responsive Video Embedder for Rumble, Odysee, YouTube, Vimeo, Kick … 20K+ · 4.2★ (169) wp.org #14 ↑1 3 too low 12 Video Popup – Video Lightbox for YouTube, Vimeo & MP4 10K+ · 4.5★ (43) wp.org #10 2 too high 13 Display Post Types – Post Grid, post list and post sliders 8K+ · 5.0★ (26) wp.org #18 ↓1 5 too low 14 Album Gallery for Photo & Video 4K+ · 4.8★ (26) wp.org #20 ↓1 6 too low 15 Video Player Block – play videos beautifully on any device 2K+ · 5.0★ (8) wp.org #12 3 too high 16 Vimeotheque – Vimeo WordPress Plugin & Video Gallery 2K+ · 4.6★ (26) wp.org #23 ↑1 7 too low 17 Really Simple Featured Video for Posts, Pages & WooCommerce Products 4K+ · 4.0★ (34) wp.org #22 5 too low 18 Video Grid 1K+ · 4.4★ (15) wp.org #19 ↑1 1 too low 19 Magical Posts Display – Elementor Advanced Posts widgets 3K+ · 4.4★ (10) wp.org #15 ↓1 4 too high 20 Video Popup Block – YouTube, Vimeo, TikTok Lightbox by WPZOOM 10K+ · 4.7★ (6) wp.org #13 7 too high 21 Wonder Video Embed 4K+ · 5.0★ (5) wp.org #17 ↑1 4 too high 22 FancyTube – Video Gallery, Video Slider, and Playlist Slider for YouTube 1K+ · 4.6★ (10) wp.org #24 2 too low 23 Video Background Block – Add Stunning Video Backgrounds to Any Section 2K+ · 4.5★ (4) wp.org #16 7 too high 24 Video Gallery Block – showcase your videos in a filterable gallery 1K+ · 4.2★ (6) wp.org #21 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.