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wp.org search vs our merit ranking: “web forms”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “web forms”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Web Directory plugin Free – AI powered shows at wp.org #10 but places #18 on merit, a gap of 8 places. Its 300+ installs carry it up the search order; its 4.1★ average from 20 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

LiteSpeed Cache places #11 on merit, 4.8★ from 2778 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #1 2 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (807) wp.org #2 3 Everest Forms – Contact Form, Payment Form, Quiz, Survey & Custom Form Builder with AI 90K+ · 4.9★ (375) wp.org #3 4 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #4 ↑3 5 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5039) wp.org #6 ↑4 1 too low 6 Anti-Spam, Spam FireWall by CleanTalk 200K+ · 4.8★ (3221) wp.org #9 ↓4 3 too low 7 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1388) wp.org #8 ↑13 1 too low 8 Super Progressive Web Apps 40K+ · 4.6★ (225) wp.org #7 ↑1 1 too high 9 MetForm – Contact Form, Survey, Quiz, Conditional Forms, Form Templates & Custom Form Builder for Elementor 500K+ · 4.7★ (509) wp.org #5 ↓1 4 too high 10 SureForms – Contact Form Builder, AI Forms, Payment Form, Survey & Quiz 500K+ · 4.8★ (102) wp.org #13 3 too low 11 LiteSpeed Cache 7M+ · 4.8★ (2778) wp.org #21 ↓4 10 too low 12 hCaptcha for WP 70K+ · 4.6★ (88) wp.org #15 ↓9 3 too low 13 Kali Forms — Contact Form & Drag-and-Drop Builder 10K+ · 4.8★ (89) wp.org #11 2 too high 14 Invisible Anti-Spam & CAPTCHA — reCAPTCHA Alternative for All Forms 5K+ · 4.8★ (50) wp.org #14 ↑1 15 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #19 4 too low 16 Web Push Notifications – Webpushr 10K+ · 4.7★ (63) wp.org #12 4 too high 17 OneSignal – Web Push Notifications 60K+ · 4.3★ (360) wp.org #18 1 too low 18 Web Directory plugin Free – AI powered 300+ · 4.1★ (20) wp.org #10 ↓1 8 too high 19 Mailmunch Forms for Mailchimp 10K+ · 4.6★ (372) wp.org #24 ↓1 5 too low 20 FormLift for Keap (Legacy) Web Forms 300+ · 4.6★ (12) wp.org #23 ↓1 3 too low 21 HIPAA Forms 800+ · 4.3★ (9) wp.org #20 ↑4 1 too high 22 Zoho Forms – Drag & Drop Form Builder for Websites – Contact Forms, Payment Forms, Order Forms & More 10K+ · 2.7★ (14) wp.org #17 ↓1 5 too high 23 WP-FormAssembly 2K+ · 4.0★ (3) wp.org #16 ↓2 7 too high 24 Multilingual Forms for Fluent Forms with WPML 1K+ · 5.0★ (2) wp.org #22 ↓3 2 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.