FormLift for Keap (Legacy) Web Forms
by Adrian Tobey · Forms
Also makes 4 other plugins · 4.5K+ installs across the portfolio →
Import Keap Web Forms into WordPress and easily customize their style. Display with short-codes.
85 health vs 63 average across 1,678 Forms plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
169
now · peak 667
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
3mo ago
latest release · v7.6
79
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 43% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “400+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2019-07-22 · 1,397 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ marketingmark1.9y ago
No longer meets Keap API SAK requirements. No not purchase
Read on wp.org ↗ - ★★★★★ nikstern0078.6y ago
This plugin has revolutionized the way we integrate Infusionsoft with our WordPress website. We have a premium subscription, but even the basic level is a game changer. The flexibility that it offers, the variety of styling and customizability that it brings, without having to sacrifice any functionality, and the speed and quality of its support team have made it an essential part of our Infusionsoft process.
Read on wp.org ↗ - ★★★★★ colinmparker8.6y ago
Great software that allows me to get great looking WordPress Forms and have it connect to my Infusionsoft account. The support is fantastic when I encountered a problem (user error) they got back to me quickly with steps to show me exactly what I needed to do. If you are tired of plain looking Infusionsoft forms this plugin is a must.
Read on wp.org ↗ - ★★★★★ philbus8.7y ago
Been a user since the beginning. I especially like customization for error messages and how it handles special characters. I use it for all my clients.
Read on wp.org ↗ - ★★★★★ mateogp8.8y ago
Form Lift has been a great add-on for us to utilize with Infusionsoft. The support is nothing short of steller, I generally get a response within an hour or so. The newest version 7 is quite impressive.
Read on wp.org ↗ - ★★★★★ mrswisesturt9.1y ago
I actually hate working with clients who use InfusionSoft as it is such a pain to style their webforms. Not any more! This plugin makes it super simple and gives some great insights as well. Will always use this for any clients who have InfusionSoft in the future.
Read on wp.org ↗ - ★★★★★ ccoombs9.2y ago
This works just as described. It is finally easy to create a nice looking Infusionsoft webform. While not as powerful as Gravity Forms, it is certainly more affordable and is well worth the value.
Read on wp.org ↗ - ★★★★★ cavery9.3y ago
FormLift solves a significant problem with native InfusionSoft forms — they aren’t responsive and don’t look great. That results in lost opt-ins. FormLift solves this problem. It’s a good blend of functionality and simplicity. It’s affordable. And so far the pace of new releases and quality of support have ben strong. Disclaimer: I was offered an additional domain license to write a good review. That’s a nice offer, but not enough for me to lie in order to get it.
Read on wp.org ↗
Known vulnerabilities
via Wordfence Intelligence4 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2025-06-18 CVE-2025-47654 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 7.5.20 Patched in 7.5.21
- Medium · 6.4 FormLift for Infusionsoft Web Forms <= 7.5.19 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2025-03-28 CVE-2025-31434 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 7.5.19 Patched in 7.5.20
- 2024-07-19 CVE-2024-38773 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 7.5.17 Patched in 7.5.18
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-02-21 500+ → 400+ down after 1 days in tier
- 2026-02-20 400+ → 500+ up after 7 days in tier
- 2026-02-13 500+ → 400+ down after 4 days in tier
- 2026-02-09 400+ → 500+ up after 2 days in tier
- 2026-02-07 500+ → 400+ down after 8 days in tier
- 2026-01-30 400+ → 500+ up after 1 days in tier
- 2026-01-29 500+ → 400+ down after 209 days in tier
- 2025-07-04 600+ → 500+ down after 216 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Elementor Website Builder – more than just a page builder 10M+ installs · 4.5★ · 1 shared tag A -
Classic Editor 9M+ installs · 4.9★ · 1 shared tag A - C Classic Widgets 2M+ installs · 4.8★ · 1 shared tag B
-
Advanced Editor Tools 1M+ installs · 4.5★ · 1 shared tag A -
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 1 shared tag A -
Spectra Legacy – Gutenberg Blocks 1M+ installs · 4.7★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for FormLift for Keap (Legacy) Web Forms into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/formlift" width="480" height="300" style="border:0" loading="lazy" title="FormLift for Keap (Legacy) Web Forms — Plugin Pulse"></iframe> FormLift for Keap (Legacy) Web Forms: 400+ active installs, 4.6★ (12 reviews). Plugin Pulse (WP Mayor), as of 2026-08-30. https://plugins.wpmayor.com/plugin/formlift