Auto Popup Expiry
by Edoardo Rinaldi · Uncategorized
Auto Popup Expiry is a simple Auto Deactive Popup for Wordpress
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 45/100
Stale · Likely abandoned · Few reviews
Active installs
10+
≈18 estimated
Momentum
-50%
low volume, under 1,000 downloads a month
Biggest opportunity: “auto expire popup”, “auto popup” and “auto popup expiry” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Install conversion
How it's measured →0.5%
of downloads still active
At least 10 of 2K lifetime downloads are still running, in line with its category: the median Uncategorized plugin keeps 0.6%, across 17,785 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 7+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 5.2.30, well behind 7.1.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 2653 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 5.2.30; the current branch is 7.1
5.0★ over 1 review, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 2653 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| auto expire popup your tag | Not in the top 24 | ||
| auto popup your tag | Not in the top 24 | ||
| auto popup expiry your tag | Not in the top 24 | ||
| popup your tag | Not in the top 24 | ||
| popup automatically deactivate your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days, 0 listed. 1 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “auto expire popup”, “auto popup” and “auto popup expiry” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,491 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 132 · peaks are release surges
Directory rank
Ranked about #30,400 to #44,800, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Crossed into this band 8 days ago and the previous band took 23 months to cross, so the real count is still just under 20.
Install history since 4 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ Edoardo Rinaldi7.8y ago
This plugin is really useful allows to have an expiration date after which the popup will auto deactivate, is a totally customizable popup, allows to upload or choice your image from media folder of wordpress, to set a custom external or internal link and allows to set a specific fade out timer.
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more · development strings
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 4 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 2 headings and 1 list.
- ✓ Enough to quote 1,300 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "auto expire popup", "popup automatically deactivate" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-27 20+ → 10+ down after 698 days in tier
- 2024-11-28 30+ → 20+ down after 301 days in tier
- 2024-02-01 40+ → 30+ down after 88 days in tier
- 2023-11-05 30+ → 40+ up after 17 days in tier
- 2023-10-19 40+ → 30+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 1 shared tag A -
Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ installs · 4.9★ · 1 shared tag A -
Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ installs · 4.7★ · 1 shared tag A -
Lightbox & Modal Popup WordPress Plugin – FooBox 100K+ installs · 3.9★ · 1 shared tag B -
Popups for Divi 100K+ installs · 4.7★ · 1 shared tag A -
Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ installs · 4.4★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Auto Popup Expiry into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ape-auto-popup-expiry" width="480" height="300" style="border:0" loading="lazy" title="Auto Popup Expiry — Plugin Pulse"></iframe> Auto Popup Expiry: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/ape-auto-popup-expiry
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