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Mail Mint – Email Marketing, Newsletter, Email Automation & WooCommerce Emails

by WPFunnels · Email & Marketing

Also makes 2 other plugins · 10.1K+ installs across the portfolio →

The easiest email marketing automation plugin for WordPress & WooCommerce - capture leads, send email campaigns, and automate your newsletters.

How scoring works →
90 Health · A
Maintenance 100/100
Rating quality 93/100
Support 70/100

90 health vs 63 average across 1,297 Email & Marketing plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

98 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 91/100
Listing tuning 100/100
Support resolution 100/100

Daily downloads

Since 2023-02-10 · 1,295 days · wp.org + Plugin Pulse archive

+13% vs prior 30d
1.8KDownloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

8.8K

now · peak 19.0K

8.8K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Mail Mint · #3270 you MailPoet · #128 MailerPress · #6475 Email Subscribers & · #703

Rating trend

Star average over time · dips mark rough releases

4.7Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.8Kper 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

33

releases in the last 12 months

2mo ago

latest release · v1.24.4

165

tagged releases on record

Recent releases

1.24.4 · 2mo ago1.24.3 · 2mo ago1.24.2 · 2mo ago1.24.1 · 2mo ago1.24.0 · 2mo ago1.23.3 · 3mo ago1.23.2 · 3mo ago1.23.1 · 3mo ago1.23.0 · 3mo ago1.22.1 · 3mo ago1.22.0 · 3mo ago1.21.5 · 4mo ago1.21.4 · 4mo ago1.21.3 · 4mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.24 57%
v1.18 9.4%
v1.19 7%
Older / other versions 26%

Estimated active installs

The public count shows “5K+”. Our estimate pins where the real number sits.

tracked estimate
5K–6K ≈5.7K

Refined from the date this plugin crossed into its current band.

Install history · since 2023-02-09 · 1,293 observations

5KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Details

Version
1.31.0
Last updated
3d ago
Added
2023-02-09 · 3 yrs old
Requires WP
5.8
Tested up to
7.1
Requires PHP
7.4

Recent reviews

All reviews on wp.org ↗
  1. bojanape
    6mo ago

    I’ve been using both WPFunnels and MailMint since last year for 2 of my websites, and although there is some room for improvement to stay competitive on the market, this is the most useful and intuitive email marketing tool I’ve used so far. It is also very economic, easy to use and the support is very responsive which makes everything even more pleasant. I would highly recommend WPFunnels and MailMint to anyone!

    Read on wp.org ↗
  2. kurtvonahnen
    8mo ago

    I use this tool combined with WPFunnels and it gets the job done for me and my clients. The ability to run lead magnets and automate the communication after is perfect.

    Read on wp.org ↗
  3. adelinalowe
    9mo ago

    Excellent tool for email marketing. Clean, powerful, and full of useful features. I get almost everything I need in one place.

    Read on wp.org ↗
  4. Gaurav
    10mo ago

    Mail Mint excels in WordPress email automation with intuitive visual workflows, seamless WooCommerce integration, and excellent WPFunnels compatibility. User-friendly for lead management, campaigns, and abandoned cart recovery. Great support and recommended for marketers seeking efficient, self-hosted email marketing solutions.

    Read on wp.org ↗
  5. cristilupchian
    10mo ago

    I am using Mail Mint on all my Woo projects, their automations and integration with WPfunnels makes everything so much easier. Quick and great support as well, highly recommended.

    Read on wp.org ↗
  6. AbulletAway
    10mo ago

    I run Starry Night Web Designs, building and tuning WordPress sites for clients and for myself with Divi and WooCommerce. My work lives inside WordPress all day, so an email tool that lives there too just makes sense. Mail Mint keeps contacts, forms, broadcasts, and automations in one place. The visual workflows are clear, tagging and segments are simple, and dropping forms into pages takes seconds. What I notice most is speed and control. I can launch a lead magnet, tag new signups, and start a welcome series in minutes. For stores, reacting to checkout events and sending the right follow up is straightforward. It pairs nicely with WPFunnels, which I use to map pages, but it also stands on its own as a clean, WordPress-native way to collect leads and keep in touch. If you want simple and effective inside WordPress, Mail Mint hits the mark.

    Read on wp.org ↗
  7. anaissa
    10mo ago

    I recently discovered Mail Mint. After several months of use, I am absolutely impressed with the features and the support provided by the developers. One of the standout features of Mail Mint is its user-friendly interface. The tool is designed in such a way that even beginners without technical knowledge can easily create email campaigns. Then, Mail Mint offers a wide range of features specifically designed for email marketing like automation and segmentation. Another significant advantage of Mail Mint is its seamless integration with WordPress. You can instantly access your existing user and subscriber data without having to take extra steps. This makes managing your email campaigns extremely efficient. Especially if you want to have a GDPR-compliant, self-hosted tool, Mail Mint is your choice. The support is simply outstanding. The developers provide not only a comprehensive knowledgebase but also quick and helpful customer service. Had some questions which they answered precisely and always within 24 hours.

    Read on wp.org ↗
  8. developmizer
    11mo ago

    Mail Mint is a fantastic marketing automation plugin for WordPress, modern interface, smooth workflow, and reliable performance. The support team is professional and goes above and beyond.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. 2026-08-25 Version 1.31.0 New: Abandoned cart tracking with recoverable, recovered, and lost cart list pages New: Abandoned cart settings including GDPR consent, excluded user roles, and cool-off period New: Carts are automatically marked as reco 1.31.0
  2. 2026-08-07 Version 1.30.1 Improvement: Compatibility improvements with WPFunnels Improvement: Reduced plugin size for faster load performance 1.30.1
  3. 2026-08-05 Version 1.30.0 New: Write with AI – Generate email content and summaries with AI assistance New: A/B testing campaign support introduced (Pro) New: AI Assistant – Chat-based assistant panel to query analytics, contacts, campaigns, and 1.30.0
  4. 2026-07-06 Version 1.24.4 Bugfix: Click tracking not recording correctly on campaign emails. 1.24.4
  5. 2026-07-06 Version 1.24.3 Security: SQL injection vulnerability in the contact status change action. Bugfix: Form submission not working correctly when forms are rendered through page builders. 1.24.3
  6. 2026-06-30 Version 1.24.2 New: Import BuddyBoss members directly as contacts in Mail Mint. New: Added Bricksforge Pro Form integration in Automation (Pro). New: Integration with BuddyBoss (Pro). Improvement: Test emails for lead magnets, preferen 1.24.2

Known vulnerabilities

via Wordfence Intelligence

11 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-07-09 CVE-2026-12918 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 1.24.1 Patched in 1.24.2
  2. 2026-07-08 CVE-2026-14342 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 1.24.2 Patched in 1.24.3
  3. 2026-05-21 CVE-2026-27349 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 1.19.5 Patched in 1.20.0
  4. 2026-03-05 CVE-2026-2025 Exposure of Sensitive Information to an Unauthorized Actor Affects < 1.19.5 Patched in 1.19.5
  5. 2026-02-18 CVE-2026-23541 Missing Authorization Affects <= 1.19.4 Patched in 1.19.5
  6. 2026-02-13 CVE-2026-1258 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 1.19.2 Patched in 1.19.3
  7. 2026-02-02 CVE-2026-1447 Cross-Site Request Forgery (CSRF) Affects <= 1.19.2 Patched in 1.19.3
  8. 2025-11-07 CVE-2025-11967 Unrestricted Upload of File with Dangerous Type Affects <= 1.18.10 Patched in 1.18.11
  9. 2025-09-22 CVE-2025-59570 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 1.18.6 Patched in 1.18.7
  10. 2025-09-03 CVE-2025-58604 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 1.18.5 Patched in 1.18.6
  11. 2025-05-07 CVE-2025-47541 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 1.17.7 Patched in 1.17.8

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 7 languages, 1 at 90% or more

Portuguese (Brazil) 98%
Lao 85%
Dutch 83%
Korean 73%
Swedish 64%
Ukrainian 56%
Russian 47%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-03-29 6K+ → 5K+ down after 266 days in tier
  2. 2025-07-06 7K+ → 6K+ down after 8 days in tier
  3. 2025-06-28 6K+ → 7K+ up after 1 days in tier
  4. 2025-06-27 7K+ → 6K+ down after 204 days in tier
  5. 2024-12-05 6K+ → 7K+ up after 6 days in tier
  6. 2024-11-29 7K+ → 6K+ down after 1 days in tier
  7. 2024-11-28 6K+ → 7K+ up after 213 days in tier
  8. 2024-04-29 5K+ → 6K+ up after 85 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Drop a live Pulse card for Mail Mint – Email Marketing, Newsletter, Email Automation & WooCommerce Emails into a readme, a review or a deck. It updates itself.

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Preview card ↗

Mail Mint – Email Marketing, Newsletter, Email Automation & WooCommerce Emails: 5K+ active installs, 4.7★ (126 reviews). Plugin Pulse (WP Mayor), as of 2026-08-28. https://plugins.wpmayor.com/plugin/mail-mint