Variation Swatches for WooCommerce Stores
by enweby · eCommerce
The most easy to setup and easy to use variation swatches plugin. It converts boring variation dropdown to beautiful color, image, button/lable, or ra …
81 health vs 68 average across 3,961 eCommerce plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2023-01-19 · 1,275 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
315
now · peak 474
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Downloads per 1k installs · 30d
Engagement proxy · release spikes are signal, a long slide is an aging base
Estimated active installs
wp.org reports only “200+”. The real number sits in this band.
Refined from the date this plugin crossed into its current band.
Install history · since 2023-01-18 · 1,276 observations
Details
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-16 100+ → 200+ up after 1 days in tier
- 2025-11-15 200+ → 100+ down after 2 days in tier
- 2025-11-13 100+ → 200+ up after 586 days in tier
- 2024-04-06 200+ → 100+ down after 64 days in tier
- 2024-02-02 100+ → 200+ up after 1 days in tier
- 2024-02-01 200+ → 100+ down after 7 days in tier
- 2024-01-25 100+ → 200+ up after 3 days in tier
- 2024-01-22 200+ → 100+ down after 11 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach — closest match first
-
Variation Swatches for WooCommerce 300K+ installs · 4.8★ · 3 shared tags A -
WCBoost – Variation Swatches 50K+ installs · 4.2★ · 2 shared tags A -
Variation Swatches for WooCommerce 9K+ installs · 4.8★ · 2 shared tags A -
Google for WooCommerce 800K+ installs · 2.7★ · 1 shared tag B -
WooCommerce PayPal Payments 800K+ installs · 2.8★ · 1 shared tag B -
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Variation Swatches for WooCommerce Stores into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/enweby-variation-swatches-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Variation Swatches for WooCommerce Stores — Plugin Pulse"></iframe> Variation Swatches for WooCommerce Stores: 200+ active installs, 5.0★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-07-17. https://plugins.wpmayor.com/plugin/enweby-variation-swatches-for-woocommerce