Funnel
by ablancodev · Email & Marketing
Also makes 5 other plugins · 100+ installs across the portfolio →
Streamline Your Marketing: Effortlessly Navigate User Conversion Paths
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Health
B 83/100
Few reviews
Active installs
10+
≈19 estimated
Momentum
+50%
downloads vs prior 30d
Biggest opportunity: “contacts”, “leads” and “marketing” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
83 health vs 66 average across 2,121 Email & Marketing plugins
Install conversion
How it's measured →0.2%
of downloads still active
At least 10 of 4.7K lifetime downloads are still running, below its category: the median Email & Marketing plugin keeps 0.9%, across 1,296 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 21 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
41
Momentum
Losing ground
-0.8
Velocity
places per keyword, 28d
25%
Breadth
of keywords climbing, 28d
+1.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| funnel your tag | #17 | #24 | down 4 |
| conversion funnel | #15 | #24 | up 1 |
| contacts your tag | Not in the top 24 | ||
| leads your tag | Not in the top 24 | ||
| marketing your tag | Not in the top 24 | ||
6 searches this plugin appeared in over the last 90 days, 2 listed. 4 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “contacts”, “leads” and “marketing” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 31 Oct 2024 · 730 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 255 · peaks are release surges
Directory rank
Ranked about #30,100 to #45,000, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Crossed into this band 19 days ago and a band this size takes about a year or more to cross, so the real count is still just under 20.
Install history since 15 Sep 2026
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("if you need"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 1 heading and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,756 characters of description.
- ✓ Tags match the text 3 of 4 tags appear in the text; "contacts" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-12 20+ → 10+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Constant Contact Forms 20K+ installs · 2.7★ · 2 shared tags C -
Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation 10K+ installs · 4.2★ · 2 shared tags A -
Leadster 4K+ installs · 4.1★ · 2 shared tags C -
Hotjar for WordPress 200+ installs · 4.0★ · 2 shared tags D -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 1 shared tag A -
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Funnel into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/funnel" width="480" height="300" style="border:0" loading="lazy" title="Funnel — Plugin Pulse"></iframe> Funnel: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/funnel
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