inPIPE by Seresa
by Seresa · Analytics
Agentic-ready UTM tracking via REST API. Mask, store, and decode UTM parameters for Google Analytics, Facebook Ads, and more.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 83/100
Few reviews
Active installs
—
not reported yet
Momentum
-25%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “datalayer” for “decode”. “datalayer” isn't earning its slot: you're not in the first 24 results for its own search. “decode” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
83 health vs 67 average across 1,843 Analytics plugins
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 62 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 1 review, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
11%
Breadth
of keywords climbing, 28d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| utm encoding your tag | #9 | #16 | 0 |
| ad blocker bypass your tag | #17 | #22 | — |
| decode | #14 | #17 | down 1 |
| datalayer your tag | Not in the top 24 | ||
| server side tracking your tag | Not in the top 24 | ||
| utm tracking your tag | Not in the top 24 | ||
21 searches this plugin appeared in over the last 90 days, 3 listed. 18 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “datalayer” for “decode”. “datalayer” isn't earning its slot: you're not in the first 24 results for its own search. “decode” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 8 Jul 2025 · 484 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 238 · peaks are release surges
Directory rank
Ranked about #50,200 to #69,500, alongside the other plugins with fewer than 10 installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
16
releases in the last 12 months
2mo ago
latest release · v2.0.5 · 2 Sep 2026
18
tagged releases on record
Recent releases
Estimated active installs
wp.org publishes an install count once a plugin has enough of them. This one has none yet.
wp.org reports no install count for this plugin yet.
Install history since 7 Jul 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ ender0151.3y ago
Hi, I just downloaded your plugin — it’s really helpful for suppressing adblockers. I was wondering if you have plans to release a premium version soon? Looking forward to it!
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 2 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Google Analytics, REST API, Facebook.
- ✓ Headings and lists 8 headings and 17 lists.
- ✓ Enough to quote 8,646 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("ad blocker bypass", "Server Side Tracking", "UTM encoding" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ installs · 4.2★ A -
MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ installs · 4.5★ A -
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ installs · 4.5★ A -
WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ installs · 4.1★ A -
PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ installs · 4.3★ B -
GA Google Analytics – Connect Google Analytics to WordPress 400K+ installs · 4.8★ A
Embed this report card
Drop a live Pulse card for inPIPE by Seresa into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/inpipe-by-seresa" width="480" height="300" style="border:0" loading="lazy" title="inPIPE by Seresa — Plugin Pulse"></iframe> inPIPE by Seresa: no active install count reported, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/inpipe-by-seresa
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