SendPulse Email Marketing Newsletter
by SendPulse · Email & Marketing
Also makes 5 other plugins · 1.8K+ installs across the portfolio →
Add a customizable email subscription form to your site, send newsletters, and automate email campaigns with autoresponders using SendPulse.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 81/100
Few reviews
Active installs
1K+
≈1.8K estimated
Momentum
-4%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “subscription form”, “email marketing” and “newsletter” for “marketing newsletter”, “autoresponders” and “email campaigns”. “subscription form” isn't earning its slot: you're not in the first 24 results for its own search. “marketing newsletter” sits at #8 untagged, close enough for a declared tag to move it up. “email marketing” isn't earning its slot: it only gets you to #24. “autoresponders” sits at #11 untagged, close enough for a declared tag to move it up. “newsletter” isn't earning its slot: it only gets you to #20. “email campaigns” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
81 health vs 66 average across 2,135 Email & Marketing plugins
Install conversion
How it's measured →2.5%
of downloads still active
At least 1K of 39.4K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,298 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 6 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 62 days ago
Tested up to WordPress 7.0.8; the current branch is 7.1
2.6★ over 8 reviews, weighted for review count to 3.9★ and held back under 25 reviews
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
42
Momentum
Losing ground
-0.0
Velocity
places per keyword, 28d
26%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| sendpulse | #2 | #11 | 0 |
| marketing newsletter | #8 | #24 | down 1 |
| autoresponder your tag | #12 | #19 | down 2 |
| autoresponders | #11 | #20 | down 2 |
| re marketing | #5 | #21 | 0 |
| email optin your tag | #14 | #24 | up 2 |
| newsletter your tag | #20 | #24 | up 1 |
| email marketing your tag | #24 | #22 | 0 |
| email campaigns | #24 | #23 | 0 |
| send newsletter | #12 | #23 | — |
| newsletter marketing | #14 | #24 | 0 |
| newsletter subscription | #17 | #23 | 0 |
| email newsletter | #17 | #24 | down 2 |
| newsletter tool | #19 | #23 | down 2 |
| email marketing tool | #20 | #22 | up 2 |
| marketing tools | #23 | #23 | down 1 |
| marketing tool | #23 | #23 | 0 |
| email newsletter form | #24 | #22 | down 1 |
| email newsletters | #24 | #24 | — |
| send email | #24 | #24 | down 2 |
| subscription form your tag | Not in the top 24 | ||
50 searches this plugin appeared in over the last 90 days, 20 listed. 30 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “subscription form”, “email marketing” and “newsletter” for “marketing newsletter”, “autoresponders” and “email campaigns”. “subscription form” isn't earning its slot: you're not in the first 24 results for its own search. “marketing newsletter” sits at #8 untagged, close enough for a declared tag to move it up. “email marketing” isn't earning its slot: it only gets you to #24. “autoresponders” sits at #11 untagged, close enough for a declared tag to move it up. “newsletter” isn't earning its slot: it only gets you to #20. “email campaigns” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “autoresponder”. #12 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “email optin”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,492 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.7K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
6
releases in the last 12 months
2mo ago
latest release · v2.2.7 · 3 Sep 2026
24
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 58% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 11 months ago and the previous band took 4.4 years to cross, so the real count is still just under 2K.
Install history since 13 Nov 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ khizhnik3.3y ago
The last update was perfect! Now plugin works on cheap hosting without problems! Thank you!
Read on wp.org ↗ - ★★★★★ russiantranslator3.6y ago
Thanks for updating the plugin! The new version works properly.
Read on wp.org ↗ - ★★★★★ smartinternet6.3y ago
It shows me that I cannot use my gmail address as from email address, but also does not allow me to change the from email address. This topic was modified 6 years ago by smartinternet.
Read on wp.org ↗ - ★★★★★ e11e11e8.2y ago
После активации плагина – Элементор перестает запускаться вообще, в консоли 500 internal server error. Деактивирую sendpulse – тут же все работает. Специально несколько раз проверила. Почему Письмо с подтверждением подписки не приходит тем, кто добавлен через стандартные формы элементора (через вебхук zapier) ??? Надо спросить у техподдрежки… Неужели придется внедрять ваши некрасивые кривые формы с логотипом…. Вордпресс 4.9.8 Elementor Pro 2.0.18 php 7.2.2
Read on wp.org ↗ - ★★★★★ newmangreece8.4y ago
I’m start using SendPulse about 6 month ago and this growing company always put something extra on my plate. With this plugin I connected my websites users with the mailing list with few very simple steps. Thanks! This topic was modified 8 years, 1 month ago by newmangreece.
Read on wp.org ↗ - ★★★★★ overnight9.2y ago
Просто не запустился плагин. on line 5 Fatal error: require_once(): Failed opening required ‘__DIR__/composer/autoload_real.php’ (include_path=’.:/usr/share/php’) in /home/***/*****/*****.ru/public_html/wp-content/plugins/sendpulse-email-marketing-newsletter/vendor/autoload.php on line 5 This topic was modified 8 years, 11 months ago by overnight.
Read on wp.org ↗ - ★★★★★ agidulyan9.3y ago
Вначале обрадовался, что наконец-то появилось приложение, но потом пришло разочарование – +10 секунд нагрузки на сайт! Рехнуться можно. Так плагины не делают! Удалил.
Read on wp.org ↗ - ★★★★★ pavlikru9.3y ago
Каждое обновление исправляет одну проблему, но добавляет две. Плагин вешает админку в Fatal error. Техподдержка месяцами не исправляет баги. Однозначно не рекомендую.
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 4 disclosed vulnerabilities are patched in the current version (2.2.7). Sites still on an older version should update.
- Patched Medium · 6.4 SendPulse Email Marketing Newsletter <= 2.2.5 - Authenticated (Contributor+) Stored Cross-Site Scripting via _sp_form_code Post Meta ↗2026-07-31 CVE-2026-13362 Improper Neutralization of Input During Web Page Generation Affects <= 2.2.5 Patched in 2.2.6
- Patched Medium · 5.3 SendPulse Email Marketing Newsletter <= 2.2.1 - Authenticated (Subscriber+) Information Exposure ↗2025-12-05 CVE-2025-67948 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 2.2.1 Patched in 2.2.2
- Patched Medium · 6.4 SendPulse Email Marketing Newsletter <= 2.1.6 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2025-05-07 CVE-2025-47547 Improper Neutralization of Input During Web Page Generation Affects <= 2.1.6 Patched in 2.1.7
- Patched Medium · 6.4 SendPulse Email Marketing Newsletter <= 2.1.5 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2025-02-03 CVE-2025-22662 Improper Neutralization of Input During Web Page Generation Affects <= 2.1.5 Patched in 2.1.6
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 2 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names SendPulse Email Marketing Newsletter when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 1 Nov 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Newsletter
Readme readiness
5 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Add a customizable email subscription form to your site, send newsletters, and automate email campaigns wit..."
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for One audience phrase ("if you need"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Telegram, Instagram, Facebook, Twitter.
- ✓ Headings and lists 6 headings and 5 lists.
- ✓ Enough to quote 1,935 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Email Marketing", "email optin" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-12-19 2K+ → 1K+ down after 1589 days in tier
- 2021-08-13 1K+ → 2K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Mailer Dragon – Email Marketing Plugin for WordPress 200+ installs · 4.0★ · 3 shared tags B -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 2 shared tags A -
MailPoet – Newsletters, Email Marketing, and Automation 500K+ installs · 4.4★ · 2 shared tags A -
Newsletter – Send awesome emails from WordPress 200K+ installs · 4.6★ · 2 shared tags A -
Brevo – Email, SMS, Web Push, Chat, and more. 100K+ installs · 4.1★ · 2 shared tags B -
Newsletters, Email Marketing, SMS and Popups by Omnisend 100K+ installs · 4.4★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for SendPulse Email Marketing Newsletter into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/sendpulse-email-marketing-newsletter" width="480" height="300" style="border:0" loading="lazy" title="SendPulse Email Marketing Newsletter — Plugin Pulse"></iframe> SendPulse Email Marketing Newsletter: 1K+ active installs, 2.6★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/sendpulse-email-marketing-newsletter
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