Store credit / Gift cards for woocommerce
by PI Web Solution · eCommerce
Also makes 36 other plugins · 68.7K+ installs across the portfolio →
Offer store credit or gift cards to customers that they can use until their credit is finished
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
no flags
Active installs
100+
≈190 estimated
Momentum
+16%
downloads vs prior 30d
Biggest opportunity: Swap “woocommerce gift cards” for “gift card”. “woocommerce gift cards” isn't earning its slot: it only gets you to #23. “gift card” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 71 average across 9,787 eCommerce plugins
Install conversion
How it's measured →0.5%
of downloads still active
At least 100 of 21.3K lifetime downloads are still running, below its category: the median eCommerce plugin keeps 1.4%, across 5,167 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 13 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 12 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.1★ over 10 reviews, smoothed to 4.10★ and held back under 25 reviews
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-1.1
Velocity
places per keyword, 28d
20%
Breadth
of keywords climbing, 28d
+1.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| store credit your tag | #5 | #16 | down 1 |
| gift vouchers your tag | #9 | #11 | 0 |
| gift cards your tag | #10 | #12 | 0 |
| gift certificates your tag | #10 | #13 | down 1 |
| credit | #18 | #22 | down 1 |
| gift certificate | #10 | #13 | 0 |
| gift card | #11 | #14 | down 1 |
| woocommerce gift cards your tag | #23 | #21 | up 1 |
| gift | #24 | #20 | down 4 |
| get credit | #12 | #22 | up 1 |
| gift voucher | #18 | #15 | 0 |
| credit card | #24 | #22 | down 3 |
| credit cards | #24 | #22 | down 5 |
| free credit | #20 | #23 | up 1 |
21 searches this plugin appeared in over the last 90 days, 14 listed. 7 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “woocommerce gift cards” for “gift card”. “woocommerce gift cards” isn't earning its slot: it only gets you to #23. “gift card” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 29 Dec 2022 · 1,404 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 972 · peaks are release surges
Directory rank
Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
13
releases in the last 12 months
12d ago
latest release · v1.0.60 · 21 Oct 2026
60
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Crossed into this band 22 days ago and a band this size takes about a year or more to cross, so the real count is still just under 200.
Install history since 28 Dec 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ Jose Mortellaro11mo ago
Thank you for this wonderful plugin. I suggest adding (maybe in a PRO version) an option to send the store credit directly to the buyer, rather than only to the beneficiary. Example scenario:You sell 10 products, each priced at 30 USD. Instead of purchasing each item separately, a customer could buy a 250 USD credit and use it over time to purchase all 10 products. In total, they would receive products worth 300 USD while paying only 250 USD. Technically, this can already be achieved by creating a credit product priced at 300 USD and applying a standard WooCommerce coupon of 50 USD at checkout. However, this setup only works if the buyer and the credit recipient are the same person. To make the system more flexible, it would be helpful to include an option allowing the credit to be automatically assigned to (or emailed to) the buyer’s email address, rather than requiring a separate recipient. I hope it’s clear and helps. Best regards Jose
Read on wp.org ↗ - ★★★★★ Kim1.1y ago
Very useful plugin that does what it says. So far there have been no conflicts with Avada or WooCommerce. This plugin makes it super easy to give customers store credit they can use over time instead of all at once. My only wish is that I could show the balance remaining on any page with a shortcode or some other method, as I don’t use the default WooCommerce Dashboard. But that’s a tradeoff I’m happy to make for a free plugin. Thank you so much! This topic was modified 9 months, 3 weeks ago by Kim.
Read on wp.org ↗ - ★★★★★ theprintshop2.4y ago
I can’t seem to get the plugin to work correctly. I have added the coupon and sent it to my client, but when they apply it to their order it does not deduct any money from the total due.
Read on wp.org ↗ - ★★★★★ acquamarina2.9y ago
FINAL UPDATE: The developer Pi Web reached out (thank you!) and provided a better understanding of how the plugin works. I am thrilled to report it is working very well! Here is a short guide on how to install and use: Install and activate the plugin as per their instructions, like any plugin. Go to Coupons under Marketing to create a coupon Under Discount Type select “Store Credit” Under “Coupon Restrictions” add the customer’s email address so it only applies to that account. Add amount, expiration, other restrictions, etc and save Go back to the “Coupon Restrictions” and click the send email button. Using MailPoet as the mailing plugin the emails are sent under the website name. >>>>> Using WP mail (default) the emails were sent from WP mail service without the site’s name, the sender was WordPress. Not sure it matters to you.<<<<< I hope this helps someone else, and the dev team. Thank you very much for an excellent plugin. I highly recommend it. ——————– UPDATE: Unfortunately, I have to change my review. It creates the credit but does not send emails. It has been over 48 hours and no email received on my test account. I opened a thread in the forum, waiting for a reply there. ——————- This plugin works really well. Follow the screenshots for instructions on how to se up a credit and you will be very happy with it. Now I’m waiting for the email notification. Hopefully it will arrive shortly. I’m impressed! This topic was modified 2 years, 7 months ago by acquamarina. This topic was modified 2 years, 7 months ago by acquamarina. This topic was modified 2 years, 7 months ago by acquamarina. This topic was modified 2 years, 7 months ago by acquamarina. This topic was modified 2 years, 7 months ago by acquamarina. Reason: update
Read on wp.org ↗ - ★★★★★ lockoloop3.1y ago
Hi, I coded a similar plugin to yours and was hoping that yours would help me solve a few missing things in mine regarding taxes and additional fees. I’m a shop in Europe, and here we always show prices inclusive of taxes. Additionally, the whole concept of my store is to sell products in containers that are returnable/refundable. If you buy a jar of nuts, I’ll charge you 1€, untaxed, that you get back when you return the jar and I update your coupon. We also have two types of taxes over here, 9% for food, 21% for the rest (and I sell both). I noticed that: your coupon applies to the price before taxes, which means that in the front end, people will see that it reduced the price by 5€, but the coupon will only be deduced by like 4.5€. it does not apply to additional fees. my biggest problem: it applies like regular coupons, which means it lowers the price of each product instead of applying a discount to the final price (like a negative additional fee). Which means that the taxes are also effectively reduced; not a problem for the customer, but a big problem for me because with my whole system of deposit/return that means I’m basically doing tax evasion! It’s a big issue for me and I’ve been trying to wrap my head around that for months. I know my case is quite specific, but that means I cannot use your plugin. I also concur with someone else’s suggestion about being able to modify the coupon value manually. Thank you for your work!
Read on wp.org ↗ - ★★★★★ siccooper3.1y ago
There are basically no options in the settings. There is no way to add credit to a customer’s account. Unfortunately the plugin is useless without this.
Read on wp.org ↗ - ★★★★★ Fantou3.6y ago
Very good plugin, do what it does and very simple to configure.It fits well in the front-end And the support is very quick to solve issue too! Thanks!
Read on wp.org ↗ - ★★★★★ loveit423.6y ago
no settings on the free version
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.0.60). Sites still on an older version should update.
- Patched Medium · 6.1 Store credit / Gift cards for woocommerce <= 1.0.49.46 - Reflected Cross-Site Scripting ↗2025-01-06 CVE-2024-11369 Improper Neutralization of Input During Web Page Generation Affects <= 1.0.49.46 Patched in 1.0.49.47
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 12 questions in the FAQ.
- ✓ FAQ asks real questions 11 of 12 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 2 headings and 2 lists.
- ✓ Enough to quote 2,699 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("gift certificates", "gift vouchers", "woocommerce gift cards" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-11 200+ → 100+ down after 12 days in tier
- 2026-09-29 100+ → 200+ up after 945 days in tier
- 2024-02-27 90+ → 100+ up after 1 days in tier
- 2024-02-26 100+ → 90+ down after 2 days in tier
- 2024-02-24 90+ → 100+ up after 8 days in tier
- 2024-02-16 80+ → 90+ up after 1 days in tier
- 2024-02-15 90+ → 80+ down after 2 days in tier
- 2024-02-13 80+ → 90+ up after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
PW WooCommerce Gift Cards 20K+ installs · 4.6★ · 3 shared tags A -
Gift Up Gift Cards for WordPress and WooCommerce 5K+ installs · 4.8★ · 3 shared tags A -
WebToffee Gift Cards for WooCommerce 1K+ installs · 4.2★ · 3 shared tags A -
Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported) 1K+ installs · 4.7★ · 3 shared tags A -
gurado WebConnect – Gift Card & Voucher Shop for WordPress 60+ installs · 4.0★ · 3 shared tags C -
VaocherApp – Gift cards/vouchers system for WordPress & WooCommerce 20+ installs · 3.6★ · 3 shared tags
Embed this report card
Drop a live Pulse card for Store credit / Gift cards for woocommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/store-credit-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Store credit / Gift cards for woocommerce — Plugin Pulse"></iframe> Store credit / Gift cards for woocommerce: 100+ active installs, 4.1★ (10 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/store-credit-for-woocommerce
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