Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported)
by Codemenschen · eCommerce
Also makes 2 other plugins · 1K+ installs across the portfolio →
Sell gift cards, gift vouchers and gift packages on your WordPress site. Customers design the card, pay online and receive a PDF by email.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 90/100
no flags
Active installs
1K+
≈1.5K estimated
Momentum
+45%
downloads vs prior 30d
Biggest opportunity: Support resolution scores 0/100. Mark more forum threads resolved — the resolved ratio feeds the ranking.
90 health vs 71 average across 9,752 eCommerce plugins
Install conversion
How it's measured →0.7%
of downloads still active
At least 1K of 149.8K lifetime downloads are still running, below its category: the median eCommerce plugin keeps 1.4%, across 5,146 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 25 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 3 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.7★ over 115 reviews, smoothed to 4.52★
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
44
Momentum
Holding steady
+0.1
Velocity
places per keyword, 28d
33%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| voucher your tag | #1 | #1 | 0 |
| gift vouchers your tag | #1 | #1 | 0 |
| gift voucher | #1 | #1 | 0 |
| gift certificates your tag | #3 | #3 | up 2 |
| gift box | #2 | #1 | 0 |
| vouchers | #4 | #3 | 0 |
| gift cards your tag | #5 | #3 | up 1 |
| woocommerce gift card your tag | #6 | #5 | up 1 |
| gift | #6 | #4 | up 1 |
| packages | #7 | #4 | 0 |
| gift card | #4 | #3 | up 1 |
| gift message | #4 | #3 | up 1 |
| gift certificate | #5 | #4 | up 1 |
| woocommerce gift cards | #7 | #5 | up 2 |
| woocommerce gift box plugin | #4 | #2 | 0 |
| digital gift card | #5 | #3 | up 1 |
| woocommerce gift | #9 | #5 | up 2 |
| gifts | #9 | #5 | up 1 |
| free gift | #11 | #6 | up 1 |
| cards | #22 | #11 | — |
95 searches this plugin appeared in over the last 90 days, 20 listed. 67 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Your five tags are all earning their place. Each gets you onto page 1 of its own search, so none is worth giving up. “gift card”, “gift message” and “vouchers” (#4, #4 and #4 untagged) would be the next worth testing if a slot frees up.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 5.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
25
releases in the last 12 months
3d ago
latest release · v4.9.0 · 28 Oct 2026
111
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 2.5 years ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 2 Sep 2020
Security history
via Wordfence IntelligenceAll 8 disclosed vulnerabilities are patched in the current version (4.9.0). Sites still on an older version should update.
- Patched High · 7.2 Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported) <= 4.7.0 - Unauthenticated Stored Cross-Site Scripting ↗2026-07-08 CVE-2026-57415 Improper Neutralization of Input During Web Page Generation Affects <= 4.7.0 Patched in 4.7.1
- Patched Medium · 6.4 Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported) <= 4.4.4 - Authenticated (Author+) Stored Cross-Site Scripting via SVG File Upload ↗2024-10-30 CVE-2024-9165 Improper Neutralization of Input During Web Page Generation Affects <= 4.4.4 Patched in 4.4.5
- Patched Medium · 4.3 Gift Cards (Gift Vouchers and Packages) <= 4.3.5 - Cross-Site Request Forgery in new_voucher_template.php ↗2023-07-07 Cross-Site Request Forgery Affects <= 4.3.5 Patched in 4.3.6
- Patched Critical · 9.8 Gift Cards (Gift Vouchers and Packages) <= 4.3.2 - Unauthenticated SQL Injection ↗2023-03-29 CVE-2023-28662 Improper Neutralization of Special Elements used in an SQL Command Affects <= 4.3.2 Patched in 4.3.3
- Patched Critical · 9.8 Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported) < 4.1.8 - SQL Injection ↗2018-08-26 CVE-2018-16159 Improper Neutralization of Special Elements used in an SQL Command Affects < 4.1.8 Patched in 4.1.8
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 14 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Sell gift cards, gift vouchers and gift packages on your WordPress site. Customers design the card, pay onl..."
- ✓ Has a FAQ 10 questions in the FAQ.
- ✓ FAQ asks real questions 10 of 10 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Stripe, PayPal, Polylang.
- ✓ Headings and lists 6 headings and 3 lists.
- ✓ Enough to quote 4,047 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "gift certificates" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-04-28 2K+ → 1K+ down after 1 days in tier
- 2024-04-27 1K+ → 2K+ up after 2 days in tier
- 2024-04-25 2K+ → 1K+ down after 1149 days in tier
- 2021-03-03 1K+ → 2K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Gift Up Gift Cards for WordPress and WooCommerce 5K+ installs · 4.8★ · 3 shared tags A -
Store credit / Gift cards for woocommerce 100+ installs · 4.0★ · 3 shared tags A -
gurado WebConnect – Gift Card & Voucher Shop for WordPress 60+ installs · 4.0★ · 3 shared tags C -
VaocherApp – Gift cards/vouchers system for WordPress & WooCommerce 20+ installs · 3.6★ · 3 shared tags -
VoucherMe for WooCommerce — installs · 3.6★ · 3 shared tags -
PW WooCommerce Gift Cards 20K+ installs · 4.6★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported) into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/gift-voucher" width="480" height="300" style="border:0" loading="lazy" title="Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported) — Plugin Pulse"></iframe> Gift Cards (Gift Vouchers and Packages) (WooCommerce Supported): 1K+ active installs, 4.7★ (115 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/gift-voucher
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