Super Simple Google Analytics
by Luke Mlsna · Analytics
Also makes 12 other plugins · 11.1K+ installs across the portfolio →
Very simple plugin for reliably inserting your Google Analytics tracking code on every page.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 45/100
Stale · Likely abandoned
Active installs
2K+
≈2.5K estimated
Momentum
+40%
downloads vs prior 30d
Biggest opportunity: “analytics”, “google” and “simple” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
45 health vs 67 average across 1,826 Analytics plugins
Install conversion
How it's measured →1.6%
of downloads still active
At least 2K of 122.5K lifetime downloads are still running, above its category: the median Analytics plugin keeps 1.2%, across 1,006 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 8+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.9.35, well behind 6.8.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 3186 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 4.9.35; the current branch is 6.8
4.2★ over 10 reviews, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 3186 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| analytics your tag | Not in the top 24 | ||
| google your tag | Not in the top 24 | ||
| simple your tag | Not in the top 24 | ||
| tracking your tag | Not in the top 24 | ||
| works your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “analytics”, “google” and “simple” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 296 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
8.7y ago
latest release · v1.7.3 · 9 Feb 2018
16
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Crossed into this band 11 months ago; the previous band took 15 months to cross, which places it about 50% of the way through.
Install history since 1 Feb 2016
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.7.3 Got rid of the maxlength fields for tracking codes with more than 8 digits 1.7.3
- — Version 1.7.2 Purely cosmetic update for WordPress 4.4 1.7.2
- — Version 1.7.1 Added namespacing collision check Minor updates for WordPress 3.5 update 1.7.1
- — Version 1.7 Added i18n (multi-language) support Recoded plugin as PHP class Added function to save options when upgrading from very old versions 1.7
- — Version 1.6 Added option to track integrated adsense stats. 1.6
- — Version 1.5.1 Fixed an error causing malformed tracking code to be output. 1.5.1
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.3
Languages
via translate.wordpress.orgTranslated into 71 languages, 0 at 90% or more
Plus 47 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 1 of 2 FAQ entries are headings, not questions ("Installation Instructions").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions PayPal, Google Analytics.
- ✓ Headings and lists 3 headings and 2 lists.
- ! Enough to quote 605 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-29 3K+ → 2K+ down after 461 days in tier
- 2024-08-25 4K+ → 3K+ down after 310 days in tier
- 2023-10-20 5K+ → 4K+ down after 283 days in tier
- 2023-01-10 6K+ → 5K+ down after 98 days in tier
- 2022-10-04 7K+ → 6K+ down after 452 days in tier
- 2021-07-09 8K+ → 7K+ down after 164 days in tier
- 2021-01-26 10K+ → 8K+ down after 1500 days in tier
- 2016-12-18 20K+ → 10K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Simple Google Analytics Tracking 1K+ installs · 4.4★ · 4 shared tags D -
GA Google Analytics – Connect Google Analytics to WordPress 400K+ installs · 4.8★ · 3 shared tags A -
Simple Universal Google Analytics 3K+ installs · 4.2★ · 3 shared tags D -
Global Site Tag Tracking 1K+ installs · 3.8★ · 3 shared tags B -
Simple Analytics 1K+ installs · 4.1★ · 3 shared tags D -
Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ installs · 4.2★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Super Simple Google Analytics into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/super-simple-google-analytics" width="480" height="300" style="border:0" loading="lazy" title="Super Simple Google Analytics — Plugin Pulse"></iframe> Super Simple Google Analytics: 2K+ active installs, 4.2★ (10 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/super-simple-google-analytics
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