Super Simple Google Analytics
by Luke Mlsna · Analytics
Also makes 9 other plugins · 11.2K+ installs across the portfolio →
Very simple plugin for reliably inserting your Google Analytics tracking code on every page.
45 health vs 64 average across 1,029 Analytics plugins
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 8+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.9.31, well behind 6.8.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 3123 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
204
now · peak 289
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
8.6y ago
latest release · v1.7.3
16
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2015-04-21 · 1,440 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.7.3 Got rid of the maxlength fields for tracking codes with more than 8 digits 1.7.3
- — Version 1.7.2 Purely cosmetic update for WordPress 4.4 1.7.2
- — Version 1.7.1 Added namespacing collision check Minor updates for WordPress 3.5 update 1.7.1
- — Version 1.7 Added i18n (multi-language) support Recoded plugin as PHP class Added function to save options when upgrading from very old versions 1.7
- — Version 1.6 Added option to track integrated adsense stats. 1.6
- — Version 1.5.1 Fixed an error causing malformed tracking code to be output. 1.5.1
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.3
Languages
via translate.wordpress.orgTranslated into 70 languages, 0 at 90% or more
Plus 46 more locales with partial translations.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-29 3K+ → 2K+ down after 461 days in tier
- 2024-08-25 4K+ → 3K+ down after 310 days in tier
- 2023-10-20 5K+ → 4K+ down after 283 days in tier
- 2023-01-10 6K+ → 5K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Simple Google Analytics Tracking 1K+ installs · 4.4★ · 4 shared tags D -
GA Google Analytics – Connect Google Analytics to WordPress 400K+ installs · 4.8★ · 3 shared tags A -
Simple Universal Google Analytics 4K+ installs · 4.2★ · 3 shared tags D -
Global Site Tag Tracking 1K+ installs · 3.8★ · 3 shared tags D -
Simple Analytics 1K+ installs · 4.1★ · 3 shared tags D -
Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ installs · 4.2★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Super Simple Google Analytics into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/super-simple-google-analytics" width="480" height="300" style="border:0" loading="lazy" title="Super Simple Google Analytics — Plugin Pulse"></iframe> Super Simple Google Analytics: 2K+ active installs, 4.2★ (10 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/super-simple-google-analytics