Conversion Tracking for WooCommerce

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 70% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

1. ★★★★★ roadmapstudios

   4mo ago

   Yes, this plugin is broken and its done on purpose according to WeDevs support team. They only offer the Pro version on their website. This is the worst exit strategy I have witnessed, complete amateurs. This is not how you discontinue a free plugin, you have violated the WordPress.org guidelines.

   Read on wp.org ↗
2. ★★★★★ Adam Tulloss

   11mo ago

   There are multiple support issues closed by the support about _load_textdomain_just_in_time. This plugin spam my logs and is obnoxious. I opened a PR to fix this 3 weeks ago and nothing.

   Read on wp.org ↗
3. ★★★★★ Habib Mosavi

   11mo ago

   Plugin’s “Deactivate” button is not working, they force you to give a feedback in order to deactivate the plugin.

   Read on wp.org ↗
4. ★★★★★ David Anderson / Team Updraft

   1.3y ago

   Unfortunately, despite this being a “freemium” plugin (i.e. presumably funded through sales of the paid-version counterpart) – we had a negative experience (you can look in the support forum for the topic with title “doing_it_wrong: _load_textdomain_just_in_time was called incorrectly”; the ‘review’ form doesn’t allow direct adding of links) – which alerted us that the plugin is not supported or maintained in a sensible or timely fashion. Accordingly we stopped using it as we couldn’t have confidence in how it’s being looked after going forwards.

   Read on wp.org ↗
5. ★★★★★ Lauren

   5.5y ago

   We bought this plugin from Woocommerce back in December and immediately found a bug that rendered the plugin useless for FB integration. We brought it to their attention and they told us they “fixed” it but never pushed the update. We tried to get it solved for over 3 months before we reported them to Woocommerce for breaching the marketplace T&Cs… don’t waste your money.

   Read on wp.org ↗
6. ★★★★★ thesadshow

   5.5y ago

   I installed the plugin and entered the tracking code into the corresponding field but the tracking pixel isn’t firing. I’ve tried two different pixels and neither one fires using this plugin. This topic was modified 5 years, 4 months ago by thesadshow.

   Read on wp.org ↗
7. ★★★★★ paulooctavio

   6.0y ago

   The Free version has enough options to make the basic part of tracking tasks in the different platforms like Pixel (Facebook) and Google Ads. I rate five stars because it helped me. So it deserves!

   Read on wp.org ↗
8. ★★★★★ shalinikhullar

   6.3y ago

   Excellent support!! Great experience

   Read on wp.org ↗

Recent releases and news for this plugin

1. — Version 2.1.5 Update: Removed Perfect Audience integration as the service is discontinued 2.1.5
2. — Version 2.1.4 Update: Update plugin name. 2.1.4
3. — Version 2.1.1 fix: Resolved “Constant WCCT_VERSION already defined” warning caused by multiple plugin initializations in Conversion Tracking for WooCommerce. Update: Added missing ‘Requires PHP’ header Update: WordPress 6.8.2 compatib 2.1.1
4. — Version 2.1.0 Update: Added support for High Performance Order Storage in WooCommerce Update: WordPress 6.7.1 compatibility 2.1.0
5. — Version 2.0.12 Update: WordPress 6.4.2 compatibility Fix: Updated Appsero Client Library to the latest version which will fix a security issue Fix: Fixed a Broken Access Control vulnerability in Conversion Tracking for WooCommerce Plug 2.0.12
6. — Version 2.0.11 Update: WordPress 6.3.1 compatibility Fix: Updated Appsero Client Library to the latest version which will fix a security issue Update: Added HPOS (High Performance Order Storage) support 2.0.11

5 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

1. Medium · 4.3 WooCommerce Conversion Tracking <= 2.0.11 - Missing Authorization via wcct_install_happy_addons ↗
   2024-01-31 CVE-2024-24711 Missing Authorization Affects <= 2.0.11 Patched in 2.0.12
2. Medium · 4.3 WooCommerce Conversion Tracking <= 2.0.11 - Missing Authorization ↗
   2024-01-03 CVE-2023-52217 Missing Authorization Affects <= 2.0.11 Patched in 2.0.12
3. Medium · 4.3 Appsero <= 1.2.1 - Missing Authorization ↗
   2022-12-16 Missing Authorization Affects <= 2.0.10 Patched in 2.0.11
4. Medium · 4.3 Appsero <= 1.2.0 - Cross-Site Request Forgery ↗
   2022-12-14 CVE-2022-47150 Cross-Site Request Forgery (CSRF) Affects <= 2.0.10 Patched in 2.0.11
5. High · 8.8 WooCommerce Conversion Tracking <= 2.0.4 - Cross-Site Request Forgery and Cross-Site Scripting ↗
   2020-01-02 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects < 2.0.5 Patched in 2.0.6

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Translated into 2 languages, 0 at 90% or more

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-02-05 30K+ → 20K+ down after 433 days in tier
2. 2024-11-29 40K+ → 30K+ down after 499 days in tier
3. 2023-07-19 50K+ → 40K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• WPML Multilingual & Multicurrency for WooCommerce 100K+ installs · 4.1★ · 3 shared tags A
• Klarna for WooCommerce 20K+ installs · 2.9★ · 3 shared tags B
• Japanized for WooCommerce 10K+ installs · 3.5★ · 3 shared tags B
• Kustom Checkout for WooCommerce 10K+ installs · 3.7★ · 3 shared tags B
• WooCommerce PayPal Payments 800K+ installs · 2.9★ · 2 shared tags B
• Mercado Pago payments for WooCommerce 100K+ installs · 3.9★ · 2 shared tags A

Embed this report card

Drop a live Pulse card for Conversion Tracking for WooCommerce into a readme, a review or a deck. It updates itself.

Conversion Tracking for WooCommerce: 20K+ active installs, 3.0★ (24 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/woocommerce-conversion-tracking