Conversion Tracking for WooCommerce
by weDevs · eCommerce
Also makes 23 other plugins · 98.4K+ installs across the portfolio →
Adds various conversion tracking codes to cart, checkout, registration success and product page on WooCommerce
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 80/100
no flags
Active installs
20K+
≈25K estimated
Momentum
+181%
downloads vs prior 30d
Biggest opportunity: Swap “commerce”, “e commerce” and “ecommerce” for “conversion”, “price tracking” and “ecommerce tracking”. “commerce” isn't earning its slot: you're not in the first 24 results for its own search. “conversion” sits at #4 untagged, close enough for a declared tag to move it up. “e commerce” isn't earning its slot: you're not in the first 24 results for its own search. “price tracking” sits at #6 untagged, close enough for a declared tag to move it up. “ecommerce” isn't earning its slot: you're not in the first 24 results for its own search. “ecommerce tracking” sits at #8 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
80 health vs 71 average across 9,767 eCommerce plugins
Install conversion
How it's measured →2.4%
of downloads still active
At least 20K of 844.1K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,155 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 26 days ago
Tested up to WordPress 7.1.4, the current branch or newer
3.0★ over 24 reviews, smoothed to 3.74★ and held back under 25 reviews
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
40
Momentum
Mixed: one swing, the rest drifting
+0.3
Velocity
places per keyword, 27d
21%
Breadth
of keywords climbing, 27d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| conversion tracking | #2 | #8 | up 2 |
| conversion | #4 | #15 | up 7 |
| tracking your tag | #9 | #15 | up 14 |
| tracking codes | #8 | #18 | up 11 |
| price tracking | #6 | #18 | up 1 |
| success | #9 | #20 | 0 |
| e commerce tracking | #4 | #12 | up 1 |
| ecommerce tracking | #8 | #17 | 0 |
| tracking number | #8 | #14 | up 9 |
| woocommerce conversion tracking | #5 | #19 | 0 |
| checkout tracking | #6 | #15 | up 1 |
| event tracking | #10 | #22 | down 1 |
| ip tracking | #6 | #16 | 0 |
| google conversion tracking | #7 | #20 | 0 |
| user tracking | #13 | #20 | up 10 |
| order tracking | #13 | #19 | 0 |
| product tracking | #9 | #19 | up 1 |
| cart tracking | #9 | #17 | 0 |
| ad tracking | #9 | #17 | up 1 |
| conversions | #16 | #24 | up 1 |
| commerce your tag | Not in the top 24 | ||
| e commerce your tag | Not in the top 24 | ||
| ecommerce your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
88 searches this plugin appeared in over the last 90 days, 20 listed. 54 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “commerce”, “e commerce” and “ecommerce” for “conversion”, “price tracking” and “ecommerce tracking”. “commerce” isn't earning its slot: you're not in the first 24 results for its own search. “conversion” sits at #4 untagged, close enough for a declared tag to move it up. “e commerce” isn't earning its slot: you're not in the first 24 results for its own search. “price tracking” sits at #6 untagged, close enough for a declared tag to move it up. “ecommerce” isn't earning its slot: you're not in the first 24 results for its own search. “ecommerce tracking” sits at #8 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 23.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
26d ago
latest release · v2.1.6 · 6 Oct 2026
19
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 70% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “20K+”. Our estimate pins where the real number sits.
Crossed into this band 9 months ago; the previous band took 14 months to cross, which places it about 50% of the way through.
Install history since 3 Jun 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ roadmapstudios6mo ago
Yes, this plugin is broken and its done on purpose according to WeDevs support team. They only offer the Pro version on their website. This is the worst exit strategy I have witnessed, complete amateurs. This is not how you discontinue a free plugin, you have violated the WordPress.org guidelines.
Read on wp.org ↗ - ★★★★★ Adam Tulloss1.0y ago
There are multiple support issues closed by the support about _load_textdomain_just_in_time. This plugin spam my logs and is obnoxious. I opened a PR to fix this 3 weeks ago and nothing.
Read on wp.org ↗ - ★★★★★ Habib Mosavi1.1y ago
Plugin’s “Deactivate” button is not working, they force you to give a feedback in order to deactivate the plugin.
Read on wp.org ↗ - ★★★★★ David Anderson / Team Updraft1.4y ago
Unfortunately, despite this being a “freemium” plugin (i.e. presumably funded through sales of the paid-version counterpart) – we had a negative experience (you can look in the support forum for the topic with title “doing_it_wrong: _load_textdomain_just_in_time was called incorrectly”; the ‘review’ form doesn’t allow direct adding of links) – which alerted us that the plugin is not supported or maintained in a sensible or timely fashion. Accordingly we stopped using it as we couldn’t have confidence in how it’s being looked after going forwards.
Read on wp.org ↗ - ★★★★★ Lauren5.6y ago
We bought this plugin from Woocommerce back in December and immediately found a bug that rendered the plugin useless for FB integration. We brought it to their attention and they told us they “fixed” it but never pushed the update. We tried to get it solved for over 3 months before we reported them to Woocommerce for breaching the marketplace T&Cs… don’t waste your money.
Read on wp.org ↗ - ★★★★★ thesadshow5.7y ago
I installed the plugin and entered the tracking code into the corresponding field but the tracking pixel isn’t firing. I’ve tried two different pixels and neither one fires using this plugin. This topic was modified 5 years, 4 months ago by thesadshow.
Read on wp.org ↗ - ★★★★★ paulooctavio6.2y ago
The Free version has enough options to make the basic part of tracking tasks in the different platforms like Pixel (Facebook) and Google Ads. I rate five stars because it helped me. So it deserves!
Read on wp.org ↗ - ★★★★★ shalinikhullar6.5y ago
Excellent support!! Great experience
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.1.5 Update: Removed Perfect Audience integration as the service is discontinued 2.1.5
- — Version 2.1.4 Update: Update plugin name. 2.1.4
- — Version 2.1.1 fix: Resolved “Constant WCCT_VERSION already defined” warning caused by multiple plugin initializations in Conversion Tracking for WooCommerce. Update: Added missing ‘Requires PHP’ header Update: WordPress 6.8.2 compatib 2.1.1
- — Version 2.1.0 Update: Added support for High Performance Order Storage in WooCommerce Update: WordPress 6.7.1 compatibility 2.1.0
- — Version 2.0.12 Update: WordPress 6.4.2 compatibility Fix: Updated Appsero Client Library to the latest version which will fix a security issue Fix: Fixed a Broken Access Control vulnerability in Conversion Tracking for WooCommerce Plug 2.0.12
- — Version 2.0.11 Update: WordPress 6.3.1 compatibility Fix: Updated Appsero Client Library to the latest version which will fix a security issue Update: Added HPOS (High Performance Order Storage) support 2.0.11
Security history
via Wordfence IntelligenceAll 5 disclosed vulnerabilities are patched in the current version (2.1.6). Sites still on an older version should update.
- 2022-12-16 Missing Authorization Affects <= 2.0.10 Patched in 2.0.11
- Patched High · 8.8 WooCommerce Conversion Tracking <= 2.0.4 - Cross-Site Request Forgery and Cross-Site Scripting ↗2020-01-02 Improper Neutralization of Input During Web Page Generation Affects < 2.0.5 Patched in 2.0.6
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 2 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Adds various conversion tracking codes to cart, checkout, registration success and product page on WooCommerce"
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Google Analytics, Facebook, Twitter.
- ✓ Headings and lists 8 headings and 2 lists.
- ✓ Enough to quote 2,295 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "e-commerce", "ecommerce" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-02-05 30K+ → 20K+ down after 433 days in tier
- 2024-11-29 40K+ → 30K+ down after 499 days in tier
- 2023-07-19 50K+ → 40K+ down after 308 days in tier
- 2022-09-14 60K+ → 50K+ down after 363 days in tier
- 2021-09-16 50K+ → 60K+ up after 296 days in tier
- 2020-11-24 40K+ → 50K+ up after 154 days in tier
- 2020-06-23 20K+ → 40K+ up after 213 days in tier
- 2019-11-23 10K+ → 20K+ up after 1070 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WPML Multilingual & Multicurrency for WooCommerce 100K+ installs · 4.1★ · 3 shared tags B -
Klarna for WooCommerce 20K+ installs · 2.9★ · 3 shared tags B -
Japanized for WooCommerce 10K+ installs · 3.5★ · 3 shared tags B -
Kustom Checkout for WooCommerce 10K+ installs · 3.7★ · 3 shared tags B -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 2 shared tags B -
Mercado Pago payments for WooCommerce 100K+ installs · 3.9★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Conversion Tracking for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/woocommerce-conversion-tracking" width="480" height="300" style="border:0" loading="lazy" title="Conversion Tracking for WooCommerce — Plugin Pulse"></iframe> Conversion Tracking for WooCommerce: 20K+ active installs, 3.0★ (24 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/woocommerce-conversion-tracking
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