WP Universal Newsletter
by brettex · Email & Marketing
Finally! A WP plugin for easy creation of responsive HTML newsletters that deliver consistent layout and design across all email clients and browsers.
45 health vs 68 average across 556 Email & Marketing plugins
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 8+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.9.29, well behind 6.8.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 3067 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,381 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
46
now · peak 136
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Downloads per 1k installs · 30d
Engagement proxy · release spikes are signal, a long slide is an aging base
Estimated active installs
wp.org reports only “10+”. The real number sits in this band.
Refined from the date this plugin crossed into its current band.
Install history · since 2022-10-04 · 1,380 observations
Details
Growth timeline
Install-band crossings we have observed, and how long each band took to outgrow
- 2023-08-25 20+ → 10+ down after 2 days in band
- 2023-08-23 10+ → 20+ up after 33 days in band
- 2023-07-21 20+ → 10+ down after 10 days in band
- 2023-07-11 10+ → 20+ up after 9 days in band
- 2023-07-02 20+ → 10+ down after 1 days in band
- 2023-07-01 10+ → 20+ up after 3 days in band
- 2023-06-28 20+ → 10+ down after 6 days in band
- 2023-06-22 10+ → 20+ up after 24 days in band
Competes with
The plugins that solve the same job, ranked by shared tags then reach — closest match first
-
WP Mail SMTP by WPForms – The Most Popular SMTP and Email Log Plugin 4M+ installs · 4.8★ · 1 shared tag A -
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 1 shared tag A -
Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more 500K+ installs · 4.6★ · 1 shared tag A -
Redirection for Contact Form 7 200K+ installs · 4.7★ · 1 shared tag A -
Mailchimp for WooCommerce 200K+ installs · 4.0★ · 1 shared tag B -
SureMail – SMTP and Email Logs Plugin with Amazon SES, Postmark, and Other Providers 200K+ installs · 4.5★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for WP Universal Newsletter into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-universal-newsletter" width="480" height="300" style="border:0" loading="lazy" title="WP Universal Newsletter — Plugin Pulse"></iframe> WP Universal Newsletter: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-07-17. https://plugins.wpmayor.com/plugin/wp-universal-newsletter