Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “active hours”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “active hours”, we and wp.org disagree on the top plugin, and our order differs from theirs on 14 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Business Hours & Holiday Schedule Manager shows at wp.org #6 but places #23 on merit, a gap of 17 places. Its 100+ installs carry it up the search order; its 4.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Yoast SEO – Advanced SEO with real-time guidance and built-in AI places #9 on merit, 4.8★ from 27821 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7519) wp.org #2 1 too low 2 Online Active Users 2K+ · 4.7★ (51) wp.org #1 1 too high 3 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8708) wp.org #3 4 Security Plugin, Firewall & Malware Scanner with Auto Removal 40K+ · 4.8★ (397) wp.org #5 ↑1 1 too low 5 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #8 ↑1 3 too low 6 WP Store Locator 40K+ · 4.8★ (312) wp.org #9 ↓2 3 too low 7 Business Hours Indicator 7K+ · 4.9★ (60) wp.org #4 3 too high 8 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5209) wp.org #13 ↓2 5 too low 9 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27821) wp.org #16 ↑2 7 too low 10 MailPoet – Newsletters, Email Marketing, and Automation 500K+ · 4.4★ (1435) wp.org #12 ↓2 2 too low 11 All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1720) wp.org #15 4 too low 12 Cart Abandonment Recovery for WooCommerce – Recover Lost Sales with Automated Emails 300K+ · 4.8★ (626) wp.org #11 ↑1 1 too high 13 Cookie Compliance for WordPress – Cookie Consent, GDPR & CCPA 800K+ · 4.8★ (3026) wp.org #23 10 too low 14 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #19 ↓5 5 too low 15 Newsletter – Send awesome emails from WordPress 200K+ · 4.6★ (1205) wp.org #18 ↓1 3 too low 16 Loginizer 1M+ · 4.8★ (1033) wp.org #20 ↑1 4 too low 17 WP Force SSL & HTTPS SSL Redirect 80K+ · 4.7★ (179) wp.org #24 7 too low 18 GiveWP – Donation Plugin and Fundraising Platform 100K+ · 4.6★ (708) wp.org #21 ↓1 3 too low 19 Open Close Store for WooCommerce – Business Hours & Order Scheduling 600+ · 3.4★ (41) wp.org #14 ↓1 5 too high 20 Vigilant – 100% Free Security Suite: Firewall, 2FA, Login, Headers, Scanner… 3K+ · 5.0★ (24) wp.org #22 ↑2 2 too low 21 Royal MCP – Secure AI Connector for Claude, ChatGPT & any LLM via MCP 10K+ · 5.0★ (7) wp.org #17 ↓1 4 too high 22 Live Carts for WooCommerce: Track Active, Abandoned, and Converted Carts & Wishlists in Real Time! 900+ · 5.0★ (4) wp.org #10 ↓2 12 too high 23 Business Hours & Holiday Schedule Manager 100+ · 4.0★ (1) wp.org #6 ↑13 17 too high 24 ITBoffins Live Opening Hours Banner & Table 100+ · 5.0★ (1) wp.org #7 ↓2 17 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.