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wp.org search vs our merit ranking: “align images”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “align images”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Overlay Image Divi Module shows at wp.org #8 but places #15 on merit, a gap of 7 places. Its 2K+ installs carry it up the search order; its 5.0★ average from 17 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WP Fastest Cache – WordPress Cache Plugin places #11 on merit, 4.9★ from 4229 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #1 2 Robo Gallery – Photo & Image Slider 40K+ · 4.3★ (406) wp.org #2 3 Perfect Images: Regenerate Thumbnails, Image Sizes, WebP & AVIF 60K+ · 4.8★ (279) wp.org #3 4 Image Hover Effects – Elementor Addon 40K+ · 4.9★ (83) wp.org #4 5 Max Mega Menu 300K+ · 4.8★ (882) wp.org #7 2 too low 6 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2052) wp.org #9 ↑1 3 too low 7 Simple Image Sizes 60K+ · 4.6★ (91) wp.org #6 1 too high 8 Starter Templates: AI-Powered Website Templates for Elementor & Gutenberg 1M+ · 4.9★ (4755) wp.org #11 3 too low 9 Twenty20 Image Before-After 20K+ · 4.0★ (54) wp.org #5 4 too high 10 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #10 ↓1 11 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4229) wp.org #18 ↑2 7 too low 12 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #16 ↓3 4 too low 13 Options for Twenty Twenty-One 6K+ · 4.9★ (64) wp.org #12 1 too high 14 Video Gallery – YouTube Gallery, Vimeo, Video Portfolio, Image Portfolio and Image Gallery 10K+ · 4.8★ (182) wp.org #17 ↑1 3 too low 15 Overlay Image Divi Module 2K+ · 5.0★ (17) wp.org #8 7 too high 16 W3 Total Cache 900K+ · 4.4★ (5420) wp.org #24 8 too low 17 Image CAPTCHA for Contact Form 7 and WPForms by HookAndHook (DSGVO/GDPR) 70K+ · 4.7★ (49) wp.org #13 ↑1 4 too high 18 Options for Twenty Seventeen 8K+ · 4.8★ (57) wp.org #14 ↑1 4 too high 19 Advanced Woo Labels – Product Labels & Badges for WooCommerce 10K+ · 5.0★ (64) wp.org #19 20 Cloudinary – Deliver Images and Videos at Scale 5K+ · 4.0★ (64) wp.org #15 ↑2 5 too high 21 Page Builder: Pagelayer – Drag and Drop website builder 400K+ · 3.9★ (104) wp.org #23 2 too low 22 Carousel Block – Showcase Images in Elegant Sliding Displays 7K+ · 5.0★ (6) wp.org #20 ↑1 2 too high 23 Squeeze – Browser-Based Image Compression & WebP Converter (No API, No Limits) 3K+ · 5.0★ (6) wp.org #22 ↓6 1 too high 24 Before After Image 1K+ · 5.0★ (3) wp.org #21 ↑1 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.