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wp.org search vs our merit ranking: “beaver builder custom module”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “beaver builder custom module”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Xpro Slider For Beaver Builder – Lite shows at wp.org #11 but places #23 on merit, a gap of 12 places. Its 400+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FunnelKit – Funnel Builder Plugin for WooCommerce Checkout places #7 on merit, 5.0★ from 1028 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Beaver Builder Page Builder – Drag and Drop Website Builder 100K+ · 4.7★ (394) wp.org #1 2 Ultimate Addons for Beaver Builder (UABB) 20K+ · 5.0★ (332) wp.org #2 ↑1 3 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7521) wp.org #5 2 too low 4 PowerPack Lite for Beaver Builder 6K+ · 5.0★ (243) wp.org #4 ↓2 5 Masteriyo LMS – LMS Course Builder, Quizzes & Certificates 6K+ · 4.8★ (185) wp.org #6 1 too low 6 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4515) wp.org #10 4 too low 7 FunnelKit – Funnel Builder Plugin for WooCommerce Checkout 30K+ · 5.0★ (1028) wp.org #13 ↓2 6 too low 8 Depicter — Popup & Slider Builder 70K+ · 4.6★ (236) wp.org #9 1 too low 9 CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (517) wp.org #12 ↑2 3 too low 10 Timeline Module for Beaver Builder 2K+ · 4.6★ (10) wp.org #3 ↑1 7 too high 11 Pods Beaver Themer Add-On 8K+ · 5.0★ (35) wp.org #7 4 too high 12 Ultimate Member – User Profile, Registration, Login, Member Directory, Content Restriction & Membership Plugin 200K+ · 4.4★ (1445) wp.org #15 ↑2 3 too low 13 Orbit Fox: Duplicate Page, Menu Icons, SVG Support, Cookie Notice, Custom Fonts & More 100K+ · 4.8★ (317) wp.org #18 ↑6 5 too low 14 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (201) wp.org #20 ↑4 6 too low 15 Everest Forms – Contact Form, Payment Form, Quiz, Survey & Custom Form Builder with AI 90K+ · 4.9★ (375) wp.org #24 9 too low 16 Filter Everything — WordPress & WooCommerce Filters 50K+ · 4.6★ (154) wp.org #22 ↓3 6 too low 17 GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155) wp.org #19 ↓3 2 too low 18 Assistant – Every Day Productivity Apps 4K+ · 4.9★ (15) wp.org #17 ↑3 1 too high 19 Timed Content For Beaver Builder 900+ · 4.2★ (5) wp.org #8 11 too high 20 Alerts for Beaver Builder 400+ · 5.0★ (3) wp.org #16 4 too high 21 Cards for Beaver Builder 1K+ · 4.3★ (4) wp.org #14 ↑1 7 too high 22 Modules Kit – Beaver Builder Modules 80+ · 5.0★ (3) wp.org #21 ↑2 1 too high 23 Xpro Slider For Beaver Builder – Lite 400+ · 5.0★ (1) wp.org #11 ↑1 12 too high 24 N NuboCoder – Beaver Builder Carousel 70+ · 5.0★ (1) wp.org #23 ↓2 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.