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wp.org search vs our merit ranking: “beaver builder extensions”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “beaver builder extensions”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WPZOOM Addons for Beaver Builder shows at wp.org #2 but places #18 on merit, a gap of 16 places. Its 4K+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Starter Templates: AI-Powered Website Templates for Elementor & Gutenberg places #10 on merit, 4.9★ from 4755 reviews, but shows at wp.org #15. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Ultimate Addons for Beaver Builder (UABB) 20K+ · 5.0★ (332) wp.org #1 2 Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ · 4.7★ (2216) wp.org #3 ↑1 1 too low 3 Ultimate Member – User Profile, Registration, Login, Member Directory, Content Restriction & Membership Plugin 200K+ · 4.4★ (1445) wp.org #4 ↓1 1 too low 4 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4515) wp.org #6 ↓1 2 too low 5 Depicter — Popup & Slider Builder 70K+ · 4.6★ (236) wp.org #5 6 CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (517) wp.org #7 ↓1 1 too low 7 Modula Image Gallery – Photo Grid & Video Gallery 100K+ · 4.7★ (616) wp.org #8 ↓1 1 too low 8 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (201) wp.org #11 ↓2 3 too low 9 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #12 3 too low 10 Starter Templates: AI-Powered Website Templates for Elementor & Gutenberg 1M+ · 4.9★ (4755) wp.org #15 ↓4 5 too low 11 Blocksy Companion 300K+ · 4.7★ (93) wp.org #9 ↓1 2 too high 12 FileBird – WordPress Media Library Folders & File Manager 200K+ · 4.7★ (1125) wp.org #16 4 too low 13 Smart Slider 3 800K+ · 4.9★ (1125) wp.org #14 ↓1 1 too low 14 Nexter Blocks – Gutenberg Blocks, Page Builder & AI Website Builder 9K+ · 4.8★ (90) wp.org #10 4 too high 15 Use Any Font | Custom Font Uploader 200K+ · 4.7★ (1148) wp.org #18 ↑1 3 too low 16 UsersWP – Front-end login form, User Registration, User Profile & Members Directory plugin for WP 20K+ · 4.7★ (183) wp.org #17 ↑1 1 too low 17 PPWP – Password Protect Pages 30K+ · 4.7★ (271) wp.org #19 ↓5 2 too low 18 WPZOOM Addons for Beaver Builder 4K+ · 5.0★ (2) wp.org #2 16 too high 19 Kadence WooCommerce Email Designer 90K+ · 4.5★ (142) wp.org #20 ↓3 1 too low 20 aBlocks – Gutenberg Blocks, User Dashboard Builder, Popup Builder, Form Builder & Animation Builder 2K+ · 5.0★ (26) wp.org #13 ↑2 7 too high 21 Ditty – Responsive News Tickers, Sliders, and Lists 30K+ · 4.6★ (106) wp.org #22 ↑1 1 too low 22 WPS Cleaner 10K+ · 4.3★ (99) wp.org #21 ↓1 1 too high 23 Sky Addons for Elementor – 160+ Widgets, GSAP Animations, Templates & Theme Builder 2K+ · 5.0★ (9) wp.org #23 24 Vertex Addons for Elementor 300+ · 0.0★ (0) wp.org #24 ↓2

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.