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wp.org search vs our merit ranking: “bricks builder addons”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “bricks builder addons”, we and wp.org disagree on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WDesignKit – AI Templates, Widget Builder & MCP Workflow shows at wp.org #6 but places #17 on merit, a gap of 11 places. Its 30K+ installs carry it up the search order; its 4.8★ average from 12 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

GeoDirectory – WP Business Directory Plugin and Classified Listings Directory places #9 on merit, 4.8★ from 716 reviews, but shows at wp.org #17. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Addon Elements for Elementor (formerly Elementor Addon Elements) 80K+ · 4.8★ (172) wp.org #2 1 too low 2 The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates 100K+ · 4.6★ (388) wp.org #3 1 too low 3 Max Addons for Bricks Builder 1K+ · 4.9★ (9) wp.org #1 2 too high 4 CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (517) wp.org #4 5 Site Reviews 60K+ · 4.9★ (378) wp.org #5 ↓1 6 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (201) wp.org #8 2 too low 7 Product Table & List Builder for WooCommerce 10K+ · 4.9★ (254) wp.org #11 ↓2 4 too low 8 Everest Forms – Contact Form, Payment Form, Quiz, Survey & Custom Form Builder with AI 90K+ · 4.9★ (375) wp.org #12 ↓2 4 too low 9 GeoDirectory – WP Business Directory Plugin and Classified Listings Directory 10K+ · 4.8★ (716) wp.org #17 ↑1 8 too low 10 FluentCart – Online Store Builder & eCommerce Checkout 9K+ · 4.5★ (47) wp.org #7 3 too high 11 Events Shortcodes For The Events Calendar 10K+ · 4.9★ (214) wp.org #15 ↓4 4 too low 12 FileBird – WordPress Media Library Folders & File Manager 200K+ · 4.7★ (1125) wp.org #19 ↑1 7 too low 13 Ultimate Before After Image Slider & Gallery – BEAF 30K+ · 4.9★ (108) wp.org #14 ↓3 1 too low 14 Cool Timeline (Horizontal & Vertical Timeline) 20K+ · 4.7★ (333) wp.org #18 ↓2 4 too low 15 Form Vibes – Save Contact Form 7 & Elementor Form Entries to Database 10K+ · 4.9★ (133) wp.org #16 ↓1 1 too low 16 JetFormBuilder — Dynamic Blocks Form Builder 80K+ · 4.2★ (72) wp.org #10 ↓2 6 too high 17 WDesignKit – AI Templates, Widget Builder & MCP Workflow 30K+ · 4.8★ (12) wp.org #6 ↑1 11 too high 18 UiChemy – Convert Figma, Prompts and AI Builds to Elementor, Gutenberg and Bricks 8K+ · 5.0★ (15) wp.org #9 ↓2 9 too high 19 Real Testimonials – Testimonial Slider, Collect Customer Reviews and Video Testimonials 40K+ · 4.7★ (226) wp.org #23 ↓4 4 too low 20 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #22 ↑2 2 too low 21 WowStore – Store Builder & Product Blocks for WooCommerce 4K+ · 4.6★ (113) wp.org #20 1 too high 22 Listdom: AI-powered Business Directory with Classifieds Ads Listings 1K+ · 4.9★ (60) wp.org #24 ↓2 2 too low 23 Essential Classy Addons for Elementor – 150+ Widgets, Templates & Performance Tools 400+ · 5.0★ (8) wp.org #13 10 too high 24 TableMaster for Elementor – Responsive Data Tables & Comparison Tables 400+ · 5.0★ (4) wp.org #21 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.