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wp.org search vs our merit ranking: “cart restriction”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “cart restriction”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Conditional Add to Cart for WooCommerce shows at wp.org #4 but places #15 on merit, a gap of 11 places. Its 600+ installs carry it up the search order; its 4.7★ average from 7 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Popup Builder – Create highly converting, mobile friendly marketing popups. places #12 on merit, 4.7★ from 2216 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WooCommerce 7M+ · 4.5★ (4833) wp.org #1 2 Simple Page Access Restriction 6K+ · 4.9★ (32) wp.org #2 3 Easy Digital Downloads – eCommerce Payments and Subscriptions made easy 40K+ · 4.7★ (592) wp.org #5 2 too low 4 Country Based Restrictions for WooCommerce 5K+ · 4.5★ (52) wp.org #3 1 too high 5 User Frontend – Membership, User Registration, User Profile, User Directory & Content Restriction with Frontend Post Submission 20K+ · 4.1★ (537) wp.org #6 ↑6 1 too low 6 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #9 ↓1 3 too low 7 Smart Coupons For WooCommerce Coupons 30K+ · 4.7★ (133) wp.org #7 ↑2 8 Booster for WooCommerce – PDF Invoices, Abandoned Cart, Variation Swatches & 100+ Tools 30K+ · 4.6★ (535) wp.org #11 ↓1 3 too low 9 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #14 ↓1 5 too low 10 Smart COD for WooCommerce 30K+ · 4.6★ (52) wp.org #8 ↓2 2 too high 11 GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155) wp.org #10 ↓3 1 too high 12 Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ · 4.7★ (2216) wp.org #21 9 too low 13 Discount Rules and Dynamic Pricing for WooCommerce 9K+ · 4.7★ (248) wp.org #15 ↑8 2 too low 14 Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ · 4.9★ (399) wp.org #24 10 too low 15 Conditional Add to Cart for WooCommerce 600+ · 4.7★ (7) wp.org #4 11 too high 16 Dynamic Visibility for Elementor 50K+ · 4.6★ (89) wp.org #22 6 too low 17 Order Minimum/Maximum Amount Limits for WooCommerce 10K+ · 4.5★ (40) wp.org #18 ↓1 1 too low 18 Auto Coupons for WooCommerce 3K+ · 4.9★ (16) wp.org #16 ↓1 2 too high 19 D Disable Payment Methods based on cart conditions for WooCommerce 900+ · 4.7★ (14) wp.org #17 ↓1 2 too high 20 Subscriptions for WooCommerce Recurring Payments with Membership Content Restriction 600+ · 5.0★ (5) wp.org #13 ↑1 7 too high 21 Order Limit for WooCommerce (Free Version) 800+ · 4.2★ (13) wp.org #19 2 too high 22 Store Restriction for WooCommerce – Advanced B2B, Wholesale & Content Visibility Control 20+ · 5.0★ (3) wp.org #23 ↓3 1 too low 23 Price & Cart Hider – WooCommerce Catalog Mode, Wholesale & B2B 200+ · 5.0★ (1) wp.org #12 ↓1 11 too high 24 Cart Validation for WooCommerce 20+ · 5.0★ (1) wp.org #20 ↓2 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.