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wp.org search vs our merit ranking: “contact form 7 dropbox”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “contact form 7 dropbox”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Contact Forms 7 Digital Signature Add-On shows at wp.org #11 but places #23 on merit, a gap of 12 places. Its 300+ installs carry it up the search order; its 2.6★ average from 5 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

All-in-One WP Migration and Backup places #9 on merit, 4.5★ from 7,676 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14,389) wp.org #1 2 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #3 wp.org ranks it 1 place below merit 3 Drag and Drop Multiple File Upload for Contact Form 7 60K+ · 4.8★ (94) wp.org #2 wp.org ranks it 1 place above merit 4 Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (260) wp.org #5 wp.org ranks it 1 place below merit 5 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1,389) wp.org #7 wp.org ranks it 2 places below merit 6 Form Maker by 10Web – Mobile-Friendly Drag & Drop Contact Form Builder 30K+ · 4.5★ (778) wp.org #8 wp.org ranks it 2 places below merit 7 Generate PDF using Contact Form 7 4K+ · 4.7★ (40) wp.org #4 wp.org ranks it 3 places above merit 8 Everest Forms – Contact Form, Payment Form, Quiz, Survey & Custom Form Builder with AI 90K+ · 4.9★ (375) wp.org #9 wp.org ranks it 1 place below merit 9 All-in-One WP Migration and Backup 5M+ · 4.5★ (7,676) wp.org #14 ↓1 wp.org ranks it 5 places below merit 10 Happyforms – Form Builder for WordPress: Drag & Drop Contact Forms, Surveys, Payments & Multipurpose Forms 20K+ · 4.4★ (433) wp.org #13 ↑1 wp.org ranks it 3 places below merit 11 Advanced Form Integration — Connect Forms to 300+ Apps 9K+ · 4.8★ (91) wp.org #10 wp.org ranks it 1 place above merit 12 RegistrationMagic – Custom Registration Forms, User Registration, Payment, and User Login 7K+ · 4.5★ (459) wp.org #15 wp.org ranks it 3 places below merit 13 Bit integrations – Form Integration, Webhook, Spreadsheets, CRM, LMS & Email Automation 20K+ · 4.9★ (160) wp.org #16 wp.org ranks it 3 places below merit 14 Uncanny Automator – MCP Server + Automation MCP for Claude & ChatGPT 40K+ · 4.9★ (157) wp.org #19 ↑4 wp.org ranks it 5 places below merit 15 PDF for Contact Form 7 + Drag and Drop Template Builder 500+ · 5.0★ (3) wp.org #6 wp.org ranks it 9 places above merit 16 Drag and Drop Multiple File Upload for WooCommerce 5K+ · 4.9★ (20) wp.org #22 wp.org ranks it 6 places below merit 17 WP Duplicate Page 60K+ · 4.2★ (16) wp.org #17 18 Easy Integration for Dropbox – File Manager 100+ · 5.0★ (5) wp.org #12 wp.org ranks it 6 places above merit 19 Signature Add-On for Gravity Forms 1K+ · 3.9★ (21) wp.org #21 ↓1 wp.org ranks it 2 places below merit 20 WPSyncSheets For Gravity Forms – Connect Gravity Forms to Google Sheets 200+ · 5.0★ (3) wp.org #20 ↓1 21 WP Forms Signature Contract Add-On 800+ · 4.4★ (5) wp.org #23 ↓2 wp.org ranks it 2 places below merit 22 Ninja Forms Signature Contract Add-On 300+ · 5.0★ (3) wp.org #24 wp.org ranks it 2 places below merit 23 Contact Forms 7 Digital Signature Add-On 300+ · 2.6★ (5) wp.org #11 wp.org ranks it 12 places above merit 24 PDF for Gravity Forms + Drag And Drop Template Builder 400+ · 5.0★ (2) wp.org #18 wp.org ranks it 6 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.