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wp.org search vs our merit ranking: “credit calculation”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “credit calculation”, we agree with wp.org on the top plugin, and our order differs from theirs on 14 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

CIELO API PIX, credit card, debit payment for WooCommerce shows at wp.org #12 but places #23 on merit, a gap of 11 places. Its 600+ installs carry it up the search order; its 4.2★ average from 5 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Smush – Image Optimization, Compression, Lazy Load, WebP & CDN places #12 on merit, 4.8★ from 6053 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WooCommerce 7M+ · 4.5★ (4833) wp.org #1 2 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144) wp.org #2 3 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #3 4 Photo Gallery, Sliders, Proofing and Themes – NextGEN Gallery 300K+ · 4.3★ (4342) wp.org #6 ↑2 2 too low 5 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #10 ↑2 5 too low 6 Payment Plugins for PayPal WooCommerce 80K+ · 4.8★ (127) wp.org #7 ↑6 1 too low 7 WooCommerce PayPal Payments 800K+ · 2.9★ (584) wp.org #4 ↑1 3 too high 8 WooCommerce Stripe Payment Gateway 700K+ · 3.1★ (237) wp.org #5 ↓1 3 too high 9 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #13 ↓2 4 too low 10 Easy Digital Downloads – eCommerce Payments and Subscriptions made easy 40K+ · 4.7★ (592) wp.org #16 6 too low 11 Wallet for WooCommerce 20K+ · 4.7★ (188) wp.org #15 4 too low 12 Smush – Image Optimization, Compression, Lazy Load, WebP & CDN 1M+ · 4.8★ (6053) wp.org #20 ↓3 8 too low 13 SureCart – Ecommerce Made Easy For Selling Physical Products, Digital Downloads, Subscriptions, Donations, & Payments 80K+ · 4.8★ (289) wp.org #21 ↓2 8 too low 14 Affiliate Program Suite — SliceWP Affiliates 10K+ · 4.9★ (111) wp.org #19 ↓1 5 too low 15 WooPayments: Integrated WooCommerce Payments 800K+ · 3.4★ (177) wp.org #11 ↑3 4 too high 16 Payment Plugins Braintree For WooCommerce 2K+ · 4.8★ (149) wp.org #24 ↓1 8 too low 17 Store credit / Gift cards for woocommerce 100+ · 4.1★ (10) wp.org #8 ↑1 9 too high 18 Mollie Payments for WooCommerce 100K+ · 3.6★ (69) wp.org #18 ↑3 19 Rede Itaú for WooCommerce — Payment PIX, Credit Card and Debit 1K+ · 4.3★ (9) wp.org #9 ↓2 10 too high 20 Create 6K+ · 4.3★ (25) wp.org #17 3 too high 21 Quaderno: Global Tax & Invoicing Automation for WooCommerce 400+ · 4.7★ (18) wp.org #23 ↓1 2 too low 22 Salat Times 500+ · 4.8★ (9) wp.org #22 ↓2 23 CIELO API PIX, credit card, debit payment for WooCommerce 600+ · 4.2★ (5) wp.org #12 ↓2 11 too high 24 WooCommerce Tax (formerly WooCommerce Shipping & Tax) 500K+ · 2.1★ (106) wp.org #14 ↑1 10 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.