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wp.org search vs our merit ranking: “detect adblock”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “detect adblock”, we and wp.org disagree on the top plugin, and our order differs from theirs on 12 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

JetBlocker — Anti AdBlock & Revenue Recovery shows at wp.org #8 but places #16 on merit, a gap of 8 places. Its 30+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

MailOptin – Popup, Optin Forms & Email Newsletters for Mailchimp, HubSpot, AWeber Etc. places #5 on merit, 4.8★ from 438 reviews, but shows at wp.org #10. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 FireBox – WooCommerce Popup Builder, Exit Intent Popup, Email Optin & Cart Abandonment 6K+ · 4.8★ (76) wp.org #3 2 too low 2 Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ · 4.4★ (859) wp.org #6 4 too low 3 Admiral Adblock Analytics 300+ · 3.5★ (12) wp.org #1 2 too high 4 ZDN Adblock Detector 100+ · 4.4★ (7) wp.org #2 2 too high 5 MailOptin – Popup, Optin Forms & Email Newsletters for Mailchimp, HubSpot, AWeber Etc. 10K+ · 4.8★ (438) wp.org #10 5 too low 6 AdUnblocker 200+ · 4.8★ (32) wp.org #11 5 too low 7 CHP Ads Block Detector 800+ · 4.0★ (25) wp.org #5 2 too high 8 Detect Missing Adblocker 50+ · 4.0★ (4) wp.org #4 4 too high 9 Popup builder with Gamification, Multi-Step Popups, Page-Level Targeting, and WooCommerce Triggers 70K+ · 5.0★ (7) wp.org #12 3 too low 10 BotBlocker Security – Complete security platform 3K+ · 5.0★ (10) wp.org #9 ↓2 1 too high 11 Gotham Block Extra Light 30+ · 3.2★ (11) wp.org #7 ↑1 4 too high 12 WP AdCenter – Ad Manager & Adsense Ads 900+ · 4.5★ (10) wp.org #16 4 too low 13 Wow Elements Addons for Elementor 60+ · 5.0★ (8) wp.org #19 6 too low 14 Instant Popup Builder – Popup Maker for Videos, Forms, Offers, Announcements, Galleries & Exit Intent 100+ · 5.0★ (5) wp.org #14 ↑1 15 Popup with exit intent, scroll triggered and anchor click for opt-ins, lead gen & more 40+ · 4.0★ (4) wp.org #18 3 too low 16 JetBlocker — Anti AdBlock & Revenue Recovery 30+ · 5.0★ (1) wp.org #8 ↑1 8 too high 17 Tiny Simple AdBlock Detector 10+ · 0.0★ (0) wp.org #13 4 too high 18 TrueSift Ad Detect — · 0.0★ (0) wp.org #15 ↓1 3 too high 19 AntiAdBlockCore – AdBlock Recovery — · 0.0★ (0) wp.org #17 2 too high 20 Adqiro — Ad Blocker Detector — · 0.0★ (0) wp.org #20 21 Revenue Shield — · 0.0★ (0) wp.org #21 22 WPSP Ad Blocker Alert — · 0.0★ (0) wp.org #22 23 DeBlocker Plus — · 0.0★ (0) wp.org #23 24 CaphLabs – Advanced Ad Blocker Fence — · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.