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wp.org search vs our merit ranking: “europe name days”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “europe name days”, we agree with wp.org on the top plugin, and our order differs from theirs on 6 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Lettermint shows at wp.org #8 but places #21 on merit, a gap of 13 places. Its 500+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Accessibility Widget by OneTap – Easy One-Click Accessibility Toolbar places #9 on merit, 4.9★ from 80 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1,668) wp.org #1 2 Advanced Shipment Tracking for WooCommerce 70K+ · 4.5★ (355) wp.org #2 3 FluentSMTP – WP Mail SMTP Plugin with Amazon SES, SendGrid, Mailgun, Postmark, Cloudflare, toSend, Gmail and Any SMTP 700K+ · 4.8★ (413) wp.org #3 4 FAZ Cookie Manager 3K+ · 5.0★ (31) wp.org #5 ↑1 wp.org ranks it 1 place below merit 5 Mailgun for WordPress 80K+ · 3.8★ (49) wp.org #4 wp.org ranks it 1 place above merit 6 WCMultiShipping — Mondial Relay, Inpost & Chronopost for WooCommerce 5K+ · 4.9★ (33) wp.org #6 ↓1 7 WP Date and Time Shortcode 10K+ · 4.9★ (31) wp.org #7 ↑1 8 Shipping Live Rates and Access Points for UPS for WooCommerce 7K+ · 4.7★ (77) wp.org #9 wp.org ranks it 1 place below merit 9 Accessibility Widget by OneTap – Easy One-Click Accessibility Toolbar 60K+ · 4.9★ (80) wp.org #13 ↓1 wp.org ranks it 4 places below merit 10 We’re Open! 5K+ · 5.0★ (45) wp.org #11 ↓3 wp.org ranks it 1 place below merit 11 Payment Gateway for PayPal on WooCommerce 10K+ · 4.4★ (73) wp.org #12 ↑1 wp.org ranks it 1 place below merit 12 EU/UK VAT Validation Manager for WooCommerce 7K+ · 4.8★ (39) wp.org #10 ↓1 wp.org ranks it 2 places above merit 13 Pronamic Pay 2K+ · 4.8★ (84) wp.org #16 wp.org ranks it 3 places below merit 14 Sticky Chat Widget – Floating Chat Icons, Contact Form, Call, Click to Chat, Email & Message Buttons 10K+ · 5.0★ (39) wp.org #15 wp.org ranks it 1 place below merit 15 YayCurrency – WooCommerce Multi-Currency Switcher 7K+ · 4.8★ (114) wp.org #18 ↓1 wp.org ranks it 3 places below merit 16 Antispam Bee 700K+ · 4.8★ (226) wp.org #24 ↓3 wp.org ranks it 8 places below merit 17 WP Umbrella: Security Backup Restore & Monitoring 90K+ · 4.8★ (81) wp.org #23 ↓1 wp.org ranks it 6 places below merit 18 Mollie Payments for WooCommerce 100K+ · 3.6★ (69) wp.org #19 wp.org ranks it 1 place below merit 19 DHL Shipping Germany for WooCommerce 4K+ · 4.0★ (47) wp.org #21 ↓2 wp.org ranks it 2 places below merit 20 DHL eCommerce (Benelux) for WooCommerce 2K+ · 5.0★ (2) wp.org #14 wp.org ranks it 6 places above merit 21 Lettermint 500+ · 5.0★ (1) wp.org #8 ↑3 wp.org ranks it 13 places above merit 22 DPD Baltic Shipping 2K+ · 2.7★ (13) wp.org #20 ↓2 wp.org ranks it 2 places above merit 23 Up2pay e-Transactions WooCommerce Payment Gateway 4K+ · 2.3★ (13) wp.org #22 ↓2 wp.org ranks it 1 place above merit 24 Glow: maintenance & support management for agencies 800+ · 5.0★ (1) wp.org #17 wp.org ranks it 7 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.