wp.org search vs our merit ranking: “form builder plugin”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “form builder plugin”, we agree with wp.org on the top plugin, and our order differs from theirs on 5 of the top 20.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
Lead Form Builder & Contact Form shows at wp.org #15 but places #23 on merit, a gap of 8 places. Its 8K+ installs carry it up the search order; its 4.3★ average from 6 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144)
wp.org #1 2 
WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387)
wp.org #2 3 
Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322)
wp.org #3 4 
Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808)
wp.org #4 5 
Ninja Forms – Contact Form Builder with Calculators, Quizzes, Signatures & AI Form Builder 500K+ · 4.4★ (1397)
wp.org #5 6 
Beaver Builder Page Builder – Drag and Drop Website Builder 100K+ · 4.7★ (394)
wp.org #6 7 
User Profile Builder – Beautiful User Registration Forms, User Profiles & User Role Editor 40K+ · 4.7★ (738)
wp.org #7 8 
MetForm – Contact Form, Survey, Quiz, Conditional Forms, Form Templates & Custom Form Builder for Elementor 500K+ · 4.7★ (509)
wp.org #8 9 
Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973)
wp.org #11 2 too low 10 
Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ · 4.7★ (2215)
wp.org #12 2 too low 11 
Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (259)
wp.org #10 1 too high 12 
FluentSMTP – WP Mail SMTP Plugin with Amazon SES, SendGrid, Mailgun, Postmark, Cloudflare, toSend, Gmail and Any SMTP 700K+ · 4.8★ (410)
wp.org #9 3 too high 13 
WP Table Builder – Drag & Drop Table Builder 50K+ · 4.8★ (681)
wp.org #14 1 too low 14 
FunnelKit – Funnel Builder Plugin for WooCommerce Checkout 30K+ · 5.0★ (1028)
wp.org #17 3 too low 15 
Ultra Addons for Contact Form 7 60K+ · 4.8★ (108)
wp.org #13 2 too high 16 
Anti-Spam, Spam FireWall by CleanTalk 200K+ · 4.8★ (3221)
wp.org #24 8 too low 17 
CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (517)
wp.org #23 6 too low 18 
Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333)
wp.org #19 1 too low 19 
SureForms – Contact Form Builder, AI Forms, Payment Form, Survey & Quiz 500K+ · 4.8★ (102)
wp.org #16 3 too high 20 
Easy Form Builder by WhiteStudio – Drag & Drop Form Builder 1K+ · 5.0★ (70)
wp.org #20 21 
Contact Form by BestWebSoft – Advanced WP Contact Form Builder for WordPress 30K+ · 4.0★ (292)
wp.org #22 1 too low 22 
Xpro Theme Builder For Elementor – FREE 20K+ · 5.0★ (14) thin reviews
wp.org #18 4 too high 23 Lead Form Builder & Contact Form 8K+ · 4.3★ (6) thin reviews
wp.org #15 8 too high 24 
Gutenverse Form – Contact Form Builder, Block Form & Booking Form 10K+ · 5.0★ (1) thin reviews
wp.org #21 3 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.