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wp.org search vs our merit ranking: “page speed”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “page speed”, we agree with wp.org on the top plugin, and our order differs from theirs on 6 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WP Duplicate Page shows at wp.org #16 but places #21 on merit, a gap of 5 places. Its 60K+ installs carry it up the search order; its 4.2★ average from 16 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Super Page Cache – Cloudflare Cache, Page Speed & Core Web Vitals 70K+ · 4.8★ (518) wp.org #1 2 WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance 1M+ · 4.8★ (2617) wp.org #2 3 10Web Booster – Website speed optimization, Cache & Page Speed optimizer 60K+ · 4.6★ (405) wp.org #4 ↑2 1 too low 4 Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ · 4.2★ (1013) wp.org #3 ↑2 1 too high 5 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #5 ↑2 6 Asset CleanUp: Page Speed Booster 100K+ · 4.9★ (1564) wp.org #7 ↑1 1 too low 7 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4229) wp.org #10 ↑9 3 too low 8 Speed Optimizer – The All-In-One Performance-Boosting Plugin 1M+ · 4.2★ (641) wp.org #6 ↓2 2 too high 9 Hummingbird Performance – Cache & Page Speed Optimization for Core Web Vitals | Critical CSS | Minify CSS | Defer CSS Javascript | CDN 70K+ · 4.7★ (1488) wp.org #12 3 too low 10 Index WP MySQL For Speed 50K+ · 4.8★ (99) wp.org #8 ↑1 2 too high 11 NitroPack – Performance, Page Speed & Cache Plugin for Core Web Vitals, CDN & Image Optimization 80K+ · 4.3★ (311) wp.org #9 ↑1 2 too high 12 Jetpack Boost – Website Speed, Performance and Critical CSS 200K+ · 4.7★ (612) wp.org #13 ↑2 1 too low 13 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #11 ↑13 2 too high 14 Page scroll to id 100K+ · 4.9★ (225) wp.org #14 ↓1 15 Smush – Image Optimization, Compression, Lazy Load, WebP & CDN 1M+ · 4.8★ (6053) wp.org #20 ↑4 5 too low 16 WP Meteor Website Speed Optimization Addon 20K+ · 4.7★ (77) wp.org #15 ↓3 1 too high 17 WooCommerce 7M+ · 4.5★ (4833) wp.org #23 6 too low 18 FastPixel Cache – Optimize Page Speed: Compress Images, Minify, Clean Database & CDN 4K+ · 4.8★ (50) wp.org #18 ↓2 19 Page Speed Optimizer: HTTP/2 Push, Async JavaScript, and Defer CSS 6K+ · 4.7★ (64) wp.org #21 ↑1 2 too low 20 Speed Contact Bar 4K+ · 4.6★ (56) wp.org #22 ↓2 2 too low 21 WP Duplicate Page 60K+ · 4.2★ (16) wp.org #16 ↓2 5 too high 22 Page Visits Counter – Lite 5K+ · 4.0★ (7) wp.org #17 5 too high 23 Index WP Users For Speed 1K+ · 5.0★ (4) wp.org #24 ↓5 1 too low 24 Solid Performance – Your No-Code Caching, Performance, & Page Speed Solution 4K+ · 4.3★ (3) wp.org #19 ↓1 5 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.