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← Rankings

wp.org search vs our merit ranking: “storefront”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “storefront”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Futurio Extra shows at wp.org #9 but places #23 on merit, a gap of 14 places. Its 10K+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Germanized for WooCommerce places #6 on merit, 4.8★ from 496 reviews, but shows at wp.org #17. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WooCommerce 7M+ · 4.5★ (4833) wp.org #1 2 Change Storefront Footer Copyright Text 3K+ · 4.9★ (34) wp.org #2 3 BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) wp.org #4 1 too low 4 Variation Swatches for WooCommerce 300K+ · 4.8★ (926) wp.org #7 ↑6 3 too low 5 Ecwid by Lightspeed Ecommerce Shopping Cart 20K+ · 4.5★ (228) wp.org #6 1 too low 6 Germanized for WooCommerce 70K+ · 4.8★ (496) wp.org #17 ↑2 11 too low 7 Disable and Remove Google Fonts | GDPR & DSGVO friendly 100K+ · 4.5★ (46) wp.org #8 1 too low 8 Store Vacation Lite for WooCommerce 20K+ · 4.6★ (189) wp.org #10 2 too low 9 Max Mega Menu – StoreFront Integration 2K+ · 5.0★ (4) wp.org #3 6 too high 10 Variation Swatches for WooCommerce – Color, Image & Size Swatches 200K+ · 4.6★ (51) wp.org #13 ↓4 3 too low 11 Hide Categories and Products for Woocommerce 10K+ · 4.1★ (29) wp.org #5 6 too high 12 Premmerce Permalink Manager for WooCommerce 40K+ · 3.9★ (53) wp.org #12 ↑4 13 WCFM Marketplace – Multivendor Marketplace for WooCommerce 10K+ · 4.6★ (449) wp.org #24 11 too low 14 Art WooCommerce Order One Click 4K+ · 5.0★ (36) wp.org #21 ↓1 7 too low 15 Amazon Link Engine 2K+ · 4.4★ (31) wp.org #18 ↓1 3 too low 16 SMNTCS Custom Logo Link 2K+ · 5.0★ (12) wp.org #16 ↓1 17 T Title Toggle for Storefront Theme 3K+ · 4.5★ (17) wp.org #11 ↑1 6 too high 18 Country Based Restrictions for WooCommerce 5K+ · 4.5★ (52) wp.org #19 1 too low 19 CoCart – Headless REST API for WooCommerce 900+ · 4.9★ (21) wp.org #22 ↓1 3 too low 20 Custom Order Numbers for WooCommerce 20K+ · 4.2★ (25) wp.org #20 ↓9 21 Call for Price for WooCommerce 8K+ · 3.9★ (27) wp.org #23 ↓1 2 too low 22 Reseller Store 1K+ · 3.7★ (10) wp.org #15 ↑3 7 too high 23 Futurio Extra 10K+ · 5.0★ (1) wp.org #9 ↓2 14 too high 24 Sidebar & Copyright Manager for Storefront by Wp-Centrics 100+ · 0.0★ (0) wp.org #14 10 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.