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wp.org search vs our merit ranking: “visual composer migration”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “visual composer migration”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Blocksolid shows at wp.org #10 but places #22 on merit, a gap of 12 places. Its 40+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder places #12 on merit, 4.9★ from 4515 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Live Composer – Free WordPress Website Builder 10K+ · 4.4★ (212) wp.org #1 ↑1 2 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #3 ↑2 1 too low 3 FastDup – Fastest WordPress Migration & Duplicator 5K+ · 4.6★ (27) wp.org #2 ↑1 1 too high 4 Code Snippets 1M+ · 4.7★ (510) wp.org #4 5 FileBird – WordPress Media Library Folders & File Manager 200K+ · 4.7★ (1125) wp.org #6 1 too low 6 Really Simple Security – Simple and Performant Security (formerly Really Simple SSL) 3M+ · 4.9★ (8870) wp.org #8 ↑1 2 too low 7 Easy Table of Contents 600K+ · 4.4★ (221) wp.org #5 ↑3 2 too high 8 Echo Knowledge Base – Documentation, FAQs, Chat & Smart Search 10K+ · 4.9★ (124) wp.org #11 ↑1 3 too low 9 Glossary 2K+ · 4.7★ (84) wp.org #9 ↑1 10 Advanced Media Offloader – Offload Media to Amazon S3, Cloudflare R2, DigitalOcean Spaces & More 7K+ · 4.7★ (48) wp.org #7 3 too high 11 Embed Plus for YouTube Gallery, Livestream and Lazy Loading with Facades 100K+ · 4.6★ (572) wp.org #14 ↑1 3 too low 12 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4515) wp.org #22 ↑1 10 too low 13 GiveWP – Donation Plugin and Fundraising Platform 100K+ · 4.6★ (708) wp.org #20 ↓1 7 too low 14 Fluent Support – Helpdesk & Customer Support Ticket System 10K+ · 4.6★ (69) wp.org #12 ↑1 2 too high 15 LearnPress – WordPress LMS Plugin for Create and Sell Online Courses 70K+ · 4.3★ (597) wp.org #21 ↑1 6 too low 16 WP Multilang – Translation and Multilingual Plugin 10K+ · 4.3★ (100) wp.org #16 ↑1 17 Buttonizer – Floating Menus, Sticky Buttons, & Popup Builder 70K+ · 4.5★ (151) wp.org #19 ↑2 2 too low 18 SureRank SEO – Meta Tags, Social Preview, XML Sitemap, Schema & Open Graph 300K+ · 4.8★ (51) wp.org #18 ↑2 19 Media Hygiene: Remove or Delete Unused Images and More! 4K+ · 4.2★ (41) wp.org #13 ↑1 6 too high 20 Bulk Page Generator – LPagery 3K+ · 5.0★ (31) wp.org #17 ↑1 3 too high 21 Custom Post Type WooCommerce Integration – Sell Any CPT with WooCommerce 300+ · 5.0★ (17) wp.org #23 ↑1 2 too low 22 Blocksolid 40+ · 5.0★ (1) wp.org #10 ↑1 12 too high 23 Classic Addons – WPBakery Page Builder 3K+ · 5.0★ (1) wp.org #15 ↑1 8 too high 24 AI Marketing Expert — AI Email Marketing, AI Content Generator, SEO Analyzer, AI Workflow Automation, Social Media & Ai Chatbot 2K+ · 5.0★ (1) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.