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wp.org search vs our merit ranking: “visual translator”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “visual translator”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

GTranslate Visual Addon shows at wp.org #2 but places #18 on merit, a gap of 16 places. Its 400+ installs carry it up the search order; its 4.3★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

SportsPress – Sports Club & League Manager places #10 on merit, 4.7★ from 369 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8706) wp.org #1 2 TranslatePress – Translate Multilingual sites with AI Translation 400K+ · 4.7★ (1667) wp.org #3 1 too low 3 Ad Inserter – Ad Manager & AdSense Ads 300K+ · 4.9★ (2433) wp.org #7 ↑1 4 too low 4 Pods – Custom Content Types and Fields 100K+ · 4.8★ (418) wp.org #6 2 too low 5 Translate WordPress with Weglot 2.0 – Multilingual AI Translation 50K+ · 4.8★ (1940) wp.org #10 5 too low 6 Black Studio TinyMCE Widget 200K+ · 4.8★ (191) wp.org #8 ↓1 2 too low 7 WP Rollback – Rollback Plugins and Themes 200K+ · 4.9★ (215) wp.org #11 ↑1 4 too low 8 SVG Support 1M+ · 4.8★ (356) wp.org #9 1 too low 9 LiveLang – Smart Multilingual Visual Translator 30+ · 5.0★ (5) wp.org #4 5 too high 10 SportsPress – Sports Club & League Manager 10K+ · 4.7★ (369) wp.org #18 ↑3 8 too low 11 Product Slider, Product Carousel and Product Grid Gallery for WooCommerce – Reno Product Slider (formerly Product Slider for WooCommerce) 20K+ · 4.7★ (280) wp.org #15 ↑1 4 too low 12 Automatic Translator with Google Translate 2K+ · 4.4★ (11) wp.org #5 7 too high 13 Translate and boost SEO – Automatic AI translation – wpLingua 2K+ · 4.9★ (33) wp.org #14 ↑1 1 too low 14 Kadence WooCommerce Email Designer 90K+ · 4.5★ (142) wp.org #23 9 too low 15 YMC Filter 4K+ · 4.8★ (34) wp.org #16 ↑1 1 too low 16 Multilanguage by BestWebSoft – WordPress Translation Plugin and Language Switcher 3K+ · 3.8★ (92) wp.org #17 ↑2 1 too low 17 Connect Polylang for Elementor 100K+ · 4.8★ (51) wp.org #19 ↑1 2 too low 18 GTranslate Visual Addon 400+ · 4.3★ (3) wp.org #2 16 too high 19 AutoPoly – AI Translation For Polylang 5K+ · 4.6★ (30) wp.org #24 5 too low 20 AM LottiePlayer 700+ · 5.0★ (5) wp.org #13 ↑5 7 too high 21 YITH WooCommerce Badge Management 10K+ · 2.9★ (93) wp.org #21 ↑3 22 Smartcat Translator for WPML 60+ · 5.0★ (3) wp.org #12 ↑1 10 too high 23 Universally – AI Translation & Multilingual SEO: Translate Your Site into 110+ Languages 30K+ · 5.0★ (1) wp.org #22 ↑1 1 too high 24 Add Follow Button For Pintrest 400+ · 3.5★ (2) wp.org #20 ↑2 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.