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wp.org search vs our merit ranking: “wordpress translation plugin”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wordpress translation plugin”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Universally – AI Translation & Multilingual SEO: Translate Your Site into 110+ Languages shows at wp.org #17 but places #24 on merit, a gap of 7 places. Its 30K+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

merit plugin wp.org
1 TranslatePress – Translate Multilingual sites with AI Translation 400K+ · 4.7★ (1667) wp.org #1 2 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #2 3 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8706) wp.org #3 ↑1 4 Widgets for Google Reviews 1M+ · 4.9★ (2667) wp.org #4 5 TablePress – Tables in WordPress made easy 600K+ · 5.0★ (4625) wp.org #8 ↑2 3 too low 6 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4228) wp.org #7 ↓1 1 too low 7 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #5 2 too high 8 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #11 ↓3 3 too low 9 Business Directory Plugin – Easy Listing & Member Directories for WordPress 10K+ · 4.6★ (504) wp.org #9 ↑3 10 Translate WordPress with Weglot 2.0 – Multilingual AI Translation 50K+ · 4.8★ (1940) wp.org #12 ↓3 2 too low 11 MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ · 4.5★ (3157) wp.org #6 ↓3 5 too high 12 Members – Membership & User Role Editor Plugin 300K+ · 4.9★ (1281) wp.org #15 ↑4 3 too low 13 WP STAGING – Backups & Restore, Migration & Clone Plugin – Cloud Backups, Scheduled Backups 100K+ · 4.8★ (2470) wp.org #18 ↑3 5 too low 14 Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ · 4.4★ (859) wp.org #14 ↑2 15 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #16 ↓2 1 too low 16 Multilanguage by BestWebSoft – WordPress Translation Plugin and Language Switcher 3K+ · 3.8★ (92) wp.org #10 ↑8 6 too high 17 MC4WP: Mailchimp for WordPress 1M+ · 4.8★ (1497) wp.org #24 ↓1 7 too low 18 FluentSMTP – WP Mail SMTP Plugin with Amazon SES, SendGrid, Mailgun, Postmark, Cloudflare, toSend, Gmail and Any SMTP 700K+ · 4.8★ (410) wp.org #22 4 too low 19 Download Plugin 60K+ · 4.5★ (27) wp.org #13 ↓2 6 too high 20 GiveWP – Donation Plugin and Fundraising Platform 100K+ · 4.6★ (708) wp.org #20 ↓3 21 FancyBox for WordPress 30K+ · 4.6★ (92) wp.org #23 ↑1 2 too low 22 AWP Classifieds 3K+ · 4.6★ (301) wp.org #21 1 too high 23 Performant Translations 30K+ · 4.9★ (16) wp.org #19 ↑1 4 too high 24 Universally – AI Translation & Multilingual SEO: Translate Your Site into 110+ Languages 30K+ · 5.0★ (1) wp.org #17 ↓2 7 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.