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wp.org search vs our merit ranking: “wp social chat”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wp social chat”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Contact Form to Chat Apps | Click to Chat to Order – FormyChat shows at wp.org #15 but places #22 on merit, a gap of 7 places. Its 3K+ installs carry it up the search order; its 5.0★ average from 6 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Chatway Live Chat – AI Chatbot, Customer Support, FAQ & Helpdesk Customer Service & Chat Buttons 30K+ · 5.0★ (775) wp.org #1 2 Social Chat – Click To Chat App Button 200K+ · 4.9★ (696) wp.org #2 ↑1 3 WP Social Ninja – Embed Social Feeds, User Reviews & Chat Widgets 30K+ · 4.8★ (71) wp.org #3 ↑1 4 WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ · 4.1★ (760) wp.org #4 ↑1 5 Floating Chat Widget: Contact Chat Icons, Telegram Chat, Line Messenger, WeChat, Email, SMS, Call Button – Chaty 300K+ · 5.0★ (1,245) wp.org #7 ↓1 wp.org ranks it 2 places below merit 6 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #5 ↑4 wp.org ranks it 1 place above merit 7 Anti-Spam, Spam FireWall by CleanTalk 200K+ · 4.8★ (3,224) wp.org #8 wp.org ranks it 1 place below merit 8 WPZOOM Connect: Social Icons Widget & Block, Share Buttons & Click to Chat 90K+ · 4.9★ (144) wp.org #6 ↑1 wp.org ranks it 2 places above merit 9 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2,052) wp.org #10 ↑1 wp.org ranks it 1 place below merit 10 Social Media Feather 10K+ · 4.6★ (506) wp.org #13 ↑2 wp.org ranks it 3 places below merit 11 Sticky Chat Widget – Floating Chat Icons, Contact Form, Call, Click to Chat, Email & Message Buttons 10K+ · 5.0★ (39) wp.org #9 ↑1 wp.org ranks it 2 places above merit 12 LiveChat – Live Chat Plugin for WP Websites 10K+ · 4.6★ (98) wp.org #12 ↑1 13 All-in-one Sticky Floating Contact Form, Call, Click to Chat, and 50+ Social Icon Tabs – My Sticky Elements 40K+ · 4.9★ (542) wp.org #20 ↑1 wp.org ranks it 7 places below merit 14 Buttonizer – Social Media Share Buttons, Social Icons, & Social Feeds 40K+ · 4.8★ (396) wp.org #18 wp.org ranks it 4 places below merit 15 Wise Chat 4K+ · 4.4★ (105) wp.org #14 ↑2 wp.org ranks it 1 place above merit 16 Live Chat by Formilla – Real-time Chat & Chatbots Plugin 2K+ · 4.8★ (116) wp.org #17 ↑2 wp.org ranks it 1 place below merit 17 Bit Social – Social Media Auto Poster and Scheduler 6K+ · 4.5★ (36) wp.org #11 ↑1 wp.org ranks it 6 places above merit 18 LightStart – Maintenance Mode, Coming Soon and Landing Page Builder 400K+ · 4.3★ (874) wp.org #23 wp.org ranks it 5 places below merit 19 SchedulePress – Auto Post & Publish, Auto Social Share, Schedule Posts with Editorial Calendar & Missed Schedule Post Publisher 10K+ · 4.6★ (202) wp.org #22 ↑2 wp.org ranks it 3 places below merit 20 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #24 ↓2 wp.org ranks it 4 places below merit 21 Fuse Social Icons 10K+ · 4.6★ (58) wp.org #16 ↑1 wp.org ranks it 5 places above merit 22 Contact Form to Chat Apps | Click to Chat to Order – FormyChat 3K+ · 5.0★ (6) wp.org #15 ↓1 wp.org ranks it 7 places above merit 23 WP Click to Chat – Email, Live Chat, Call & Book Now Buttons 1K+ · 5.0★ (7) wp.org #19 ↑1 wp.org ranks it 4 places above merit 24 Social Chat Buttons 100+ · 5.0★ (2) wp.org #21 ↑2 wp.org ranks it 3 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.