Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “wp strong password”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wp strong password”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Teydea Login Security – Password Policy, Complexity Rules & Expiration shows at wp.org #13 but places #24 on merit, a gap of 11 places. Its 400+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Really Simple Security – Simple and Performant Security (formerly Really Simple SSL) places #8 on merit, 4.9★ from 8870 reviews, but shows at wp.org #12. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Password Protected 300K+ · 4.4★ (142) wp.org #1 2 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5211) wp.org #2 3 Kadence Security – Password, Two Factor Authentication, and Brute Force Protection 700K+ · 4.6★ (3992) wp.org #3 4 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5043) wp.org #4 5 FluentSMTP – WP Mail SMTP Plugin with Amazon SES, SendGrid, Mailgun, Postmark, Cloudflare, toSend, Gmail and Any SMTP 700K+ · 4.8★ (412) wp.org #5 6 WP Store Locator 40K+ · 4.8★ (312) wp.org #6 7 All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1720) wp.org #7 8 Really Simple Security – Simple and Performant Security (formerly Really Simple SSL) 3M+ · 4.9★ (8870) wp.org #12 4 too low 9 WP-Members Membership Plugin 50K+ · 4.6★ (272) wp.org #9 10 WP Armour – Honeypot Anti Spam 400K+ · 5.0★ (1474) wp.org #14 4 too low 11 Hide My WP Ghost – Security & Firewall 100K+ · 4.5★ (373) wp.org #11 12 Security Plugin, Firewall & Malware Scanner with Auto Removal 40K+ · 4.8★ (398) wp.org #15 3 too low 13 hCaptcha for WP 70K+ · 4.6★ (88) wp.org #10 3 too high 14 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #20 6 too low 15 WP-DBManager 50K+ · 4.4★ (95) wp.org #16 1 too low 16 Password Policy Manager 6K+ · 4.4★ (14) wp.org #8 8 too high 17 Security Optimizer – The All-In-One Protection Plugin 1M+ · 4.5★ (158) wp.org #22 5 too low 18 All In One Login 60K+ · 3.6★ (35) wp.org #18 19 Disable Application Passwords 3K+ · 5.0★ (9) wp.org #21 2 too low 20 WP-WebAuthn 2K+ · 4.5★ (17) wp.org #24 4 too low 21 Block wp-login 600+ · 4.7★ (9) wp.org #23 2 too low 22 WP Ultimate Review 60K+ · 3.4★ (17) wp.org #19 3 too high 23 Teydea Password Reset – Force Password Reset & Expiration 500+ · 4.3★ (3) wp.org #17 6 too high 24 Teydea Login Security – Password Policy, Complexity Rules & Expiration 400+ · 5.0★ (1) wp.org #13 11 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.