ActiveCampaign – The autonomous marketing platform
by activecampaign · AI
Also makes 1 other plugin · 45K+ installs across the portfolio →
Add ActiveCampaign contact forms and live chat to any post, page, or sidebar. Also enable ActiveCampaign site tracking for your WordPress blog.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 75/100
no flags
Active installs
40K+
≈45K estimated
Momentum
+11%
downloads vs prior 30d
Biggest opportunity: Swap “ai agent” for “platform”. “ai agent” isn't earning its slot: you're not in the first 24 results for its own search. “platform” sits at #16 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
75 health vs 77 average across 3,393 AI plugins
Install conversion
How it's measured →2.8%
of downloads still active
At least 40K of 1.4M lifetime downloads are still running, above its category: the median AI plugin keeps 1.4%, across 1,010 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other AI plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Recent review vibe
read from the latest 12 reviews to 2025-12-16Older reviewers love the automations, forms and support, but the most recent feedback reports constant count errors after an update and a privacy complaint about Google-hosted fonts loading user IPs.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 352 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
4.5★ over 29 reviews, smoothed to 4.25★
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
33
Momentum
Losing ground
-1.0
Velocity
places per keyword, 27d
12%
Breadth
of keywords climbing, 27d
-0.4
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| activecampaign your tag | #2 | #5 | down 1 |
| business growth your tag | #10 | #13 | down 2 |
| platform | #16 | #15 | down 2 |
| re marketing | #16 | #18 | down 1 |
| growth marketing | #19 | #20 | down 3 |
| ai agent your tag | Not in the top 24 | ||
| email marketing your tag | Not in the top 24 | ||
| marketing automation your tag | Not in the top 24 | ||
25 searches this plugin appeared in over the last 90 days, 5 listed. 20 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “ai agent” for “platform”. “ai agent” isn't earning its slot: you're not in the first 24 results for its own search. “platform” sits at #16 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 74.1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
14.5y ago
latest release · v2012-04-10 · 10 May 2012
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 97% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “40K+”. Our estimate pins where the real number sits.
Crossed into this band 11 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 5 Sep 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ fluffsenpai11mo ago
Ever since we upgraded this plugin screams about count errors every other minute. Its almost unusable.
Read on wp.org ↗ - ★★★★★ Dreitausend4.3y ago
At least in Germany it is not allowed to send the Users IP to some google server in the US without asking (cookie consent). But when you install this plugin, this is what is happening since it uses google fonts. That can be some very expensive “fun” …
Read on wp.org ↗ - ★★★★★ chris74s4.8y ago
It is a very nice tool, that allow to make automations and more things. I recommend to use Active Campaign.
Read on wp.org ↗ - ★★★★★ lorella365.3y ago
I totally in love with ActiveCampaign! It is easy to use and has so many great features. Set up email automation is very simple even if you are not a geek! I read up on so many email marketing platforms before settling on this one, and I couldn’t be happier with my choice.
Read on wp.org ↗ - ★★★★★ musiccelebrations5.3y ago
I have been using ActiveCampaign with all my WordPress websites for a couple of years and have had a great experience. Their forms integrate nicely with WordPress and can be as basic or customized as you like. The site tracking feature is also very helpful and accurately relays the activity of our website visits. This is a great plugin that has so far caused zero issues with any of my WordPress sites for clients and setting it up was very easy.
Read on wp.org ↗ - ★★★★★ excelyfinanzas5.3y ago
Trabajo desde hace cerca de un año con Active Campaign, creando funnels de venta para mi negocio de formación, y ha sido increíble lo que me ha ayudado a desarrollar mi negocio, la facilidad de uso de la herramienta y lo que es posible llegar a hacer con ella, sin duda alguna lo recomendaría siempre. No hay otra herramienta en el mercado que se asemeje a lo que puedes hacer con Active Campaign Miguel CEO Excelyfinanzas
Read on wp.org ↗ - ★★★★★ dawnwilliams685.3y ago
I’ve been using AC for over a year and absolutely LOVE it. One of the first things I noticed after switching to AC was the difference in customer service. They always go the extra mile to support answers to my questions and even offer short videos/walk throughs/screenshots to help me more. I’ve never had an issue waiting for someone from the support team to offer support and it is clear that they have knowledge about their product, not just read the answer from a support manual (yes, other places do that). AC is also so user friendly that it isn’t hard to figure out most things yourself.
Read on wp.org ↗ - ★★★★★ nutrioteca5.3y ago
Excellent tool. Great for integrations, automations, forms, landing pages … Recommended.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 8.1.21 Update plugin branding 8.1.21
- — Version 8.1.20 Update description of plugin to reflect current ActiveCampaign features 8.1.20
- — Version 8.1.19 Update description of plugin to reflect current ActiveCampaign features 8.1.19
- — Version 8.1.18 Update supported versions of WordPress 8.1.18
- — Version 8.1.17 Security fix to address XSS vulnerability with API URL and API Key verification 8.1.17
- — Version 8.1.16 Verifying 6.5 compatibility, updated listing 8.1.16
Security history
via Wordfence IntelligenceAll 4 disclosed vulnerabilities are patched in the current version (8.1.21). Sites still on an older version should update.
- Patched Medium · 4.4 ActiveCampaign <= 8.1.16 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2025-04-04 CVE-2025-32136 Improper Neutralization of Input During Web Page Generation Affects <= 8.1.16 Patched in 8.1.17
- Patched Medium · 6.4 ActiveCampaign – Forms, Site Tracking, Live Chat <= 8.1.11 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2023-04-20 CVE-2023-0233 Improper Neutralization of Input During Web Page Generation Affects <= 8.1.11 Patched in 8.1.12
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.3
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Add ActiveCampaign contact forms and live chat to any post, page, or sidebar. Also enable ActiveCampaign si..."
- ✓ Has a FAQ 7 questions in the FAQ.
- ✓ FAQ asks real questions 7 of 7 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, ActiveCampaign.
- ! Headings and lists 0 headings and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,232 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "business growth", "Email Marketing" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-12-02 50K+ → 40K+ down after 359 days in tier
- 2024-12-08 60K+ → 50K+ down after 348 days in tier
- 2023-12-26 70K+ → 60K+ down after 700 days in tier
- 2022-01-25 60K+ → 70K+ up after 327 days in tier
- 2021-03-04 50K+ → 60K+ up after 160 days in tier
- 2020-09-25 40K+ → 50K+ up after 257 days in tier
- 2020-01-12 30K+ → 40K+ up after 177 days in tier
- 2019-07-19 10K+ → 30K+ up after 888 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Fast ActiveCampaign 10+ installs · 3.6★ · 3 shared tags -
Brevo for WooCommerce 30K+ installs · 3.5★ · 2 shared tags B -
FunnelKit Automations – Email Marketing Automation and CRM for WordPress & WooCommerce 20K+ installs · 4.9★ · 2 shared tags A -
Customer Engagement System – Popup Builder, Forms, CRM & Email Marketing Automation 9K+ installs · 4.5★ · 2 shared tags A -
MWB HubSpot for WooCommerce – CRM, Abandoned Cart, Email Marketing, Marketing Automation & Analytics 6K+ installs · 3.8★ · 2 shared tags B -
ActiveCampaign for WooCommerce 5K+ installs · 3.9★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for ActiveCampaign – The autonomous marketing platform into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/activecampaign-subscription-forms" width="480" height="300" style="border:0" loading="lazy" title="ActiveCampaign – The autonomous marketing platform — Plugin Pulse"></iframe> ActiveCampaign – The autonomous marketing platform: 40K+ active installs, 4.5★ (29 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/activecampaign-subscription-forms
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