Zoho Campaigns
by Zoho Campaigns · eCommerce
Also makes 1 other plugin · 4K+ installs across the portfolio →
Zoho Campaigns
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 73/100
no flags
Active installs
3K+
≈3.5K estimated
Momentum
-4%
downloads vs prior 30d
Biggest opportunity: Swap “abandoned cart” and “email marketing” for “woocommerce zoho” and “email campaigns”. “abandoned cart” isn't earning its slot: you're not in the first 24 results for its own search. “woocommerce zoho” sits at #9 untagged, close enough for a declared tag to move it up. “email marketing” isn't earning its slot: you're not in the first 24 results for its own search. “email campaigns” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
73 health vs 71 average across 9,750 eCommerce plugins
Install conversion
How it's measured →2.8%
of downloads still active
At least 3K of 107.6K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,143 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 6 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 123 days ago
Tested up to WordPress 6.9.11, the current branch or newer
1.9★ over 21 reviews, smoothed to 3.45★ and held back under 25 reviews
5 of 5 tags set · short description under 30 characters
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
47
Momentum
Holding steady
+0.2
Velocity
places per keyword, 27d
41%
Breadth
of keywords climbing, 27d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| zoho campaigns | #1 | #10 | 0 |
| campaigns | #3 | #19 | up 1 |
| zoho | #13 | #21 | 0 |
| woocommerce zoho | #9 | #24 | up 2 |
| email campaigns | #13 | #23 | down 2 |
| zoho and woocommerce | #8 | #24 | 0 |
| woocommerce with zoho | #8 | #24 | 0 |
| woocommerce and zoho | #8 | #23 | 0 |
| zoho add on | #8 | #20 | up 1 |
| zoho with woocommerce | #9 | #24 | down 1 |
| zoho crm | #16 | #23 | 0 |
| zoho wordpress | #11 | #20 | 0 |
| zoho plugin | #11 | #20 | up 2 |
| campaign | #19 | #24 | down 5 |
| woocommerce zoho integration | #12 | #24 | up 1 |
| abandoned cart your tag | Not in the top 24 | ||
| email marketing your tag | Not in the top 24 | ||
| marketing automation your tag | Not in the top 24 | ||
| signup forms your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
22 searches this plugin appeared in over the last 90 days, 15 listed. 7 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “abandoned cart” and “email marketing” for “woocommerce zoho” and “email campaigns”. “abandoned cart” isn't earning its slot: you're not in the first 24 results for its own search. “woocommerce zoho” sits at #9 untagged, close enough for a declared tag to move it up. “email marketing” isn't earning its slot: you're not in the first 24 results for its own search. “email campaigns” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 5.7K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
6
releases in the last 12 months
4mo ago
latest release · v2.1.8 · 30 Jun 2026
17
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 90% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “3K+”. Our estimate pins where the real number sits.
Crossed into this band 6 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 30 May 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ essaymentors6mo ago
Fetch my forms fro Zoho? The only thing it really is supposed to do? Naw. Completely useless.
Read on wp.org ↗ - ★★★★★ cloudhousecollective1.6y ago
I like Zoho, but this plugin didn’t work and actually broke the front end of my website, I had to disable it.
Read on wp.org ↗ - ★★★★★ piracymoney2.4y ago
This company just doesn’t care about their integrations. If you do use Zoho, expect to use third party integrations for just about everything. This one is essentially broken. Just some examples and the reviews: Form plugin for WordPress – Zoho Forms – 2.5/5Zoho CRM Lead Magnet – 3/5 Zoho Subscriptions – Embed Payment Form – 2/5 and basically abandoned I’m basically stuck using another email marketing platform because their “Suite” is just a bunch of parts poorly integrated with each other even in the backend.
Read on wp.org ↗ - ★★★★★ sharky22073.7y ago
Don’t use it if you don’t have a lot of programming knowledge…
Read on wp.org ↗ - ★★★★★ miguelbustos4.2y ago
After installing and connecting the store, it just made an initial sync. After it, it has not synced data again no matter if I force it.
Read on wp.org ↗ - ★★★★★ dentalsafetysolutions6.0y ago
The Zoho Campaigns plugin provides us great integration with our woocommerce store and Zoho Campaigns…allowing us to do intricate email marketing to customer based upon products they ordered.
Read on wp.org ↗ - ★★★★★ ahbdigital6.0y ago
Does not work at all Support asks the same questions on and on without solving anything. And then ends up just not responding. Please fix, I will be happy to use it and change the review
Read on wp.org ↗ - ★★★★★ 360directwp6.1y ago
Currently creates a javascript error on page load because of this line: var pagetitle=document.getElementById(“unauthPageTitle”).innerText.trim(); And is missing alt tags for 3 images: 1 challangeiconenable.jpg 2 challangeiconenable.jpg 3 videoclose.png Our business relies on us selling and providing top-quality SEO services so these two issues are a very big blemish on one of our sites – please fix asap. This topic was modified 5 years, 10 months ago by 360directwp.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
Security history
via Wordfence IntelligenceAll 4 disclosed vulnerabilities are patched in the current version (2.1.8). Sites still on an older version should update.
- Patched Medium · 6.4 Zoho Campaigns <= 2.0.8 - Authenticated (Subscriber+) Stored Cross-Site Scripting ↗2024-07-11 CVE-2024-38752 Improper Neutralization of Input During Web Page Generation Affects <= 2.0.8 Patched in 2.1.0
- 2024-03-26 CVE-2024-30239 Improper Neutralization of Special Elements used in an SQL Command Affects <= 2.0.6 Patched in 2.0.7
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description is 14 characters, too short to say what the plugin does.
- ✓ Has a FAQ 5 questions in the FAQ.
- ✓ FAQ asks real questions 5 of 5 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Zoho.
- ✓ Headings and lists 3 headings and 2 lists.
- ✓ Enough to quote 1,550 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "marketing automation" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-20 4K+ → 3K+ down after 2 days in tier
- 2026-04-18 3K+ → 4K+ up after 1 days in tier
- 2026-04-17 4K+ → 3K+ down after 793 days in tier
- 2024-02-14 3K+ → 4K+ up after 4 days in tier
- 2024-02-10 4K+ → 3K+ down after 3 days in tier
- 2024-02-07 3K+ → 4K+ up after 580 days in tier
- 2022-07-07 2K+ → 3K+ up after 584 days in tier
- 2020-11-30 1K+ → 2K+ up after 378 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Brevo for WooCommerce 30K+ installs · 3.5★ · 3 shared tags B -
Newsletter – Send awesome emails from WordPress 200K+ installs · 4.6★ · 2 shared tags A -
Email Marketing for WooCommerce by Omnisend 40K+ installs · 4.8★ · 2 shared tags A -
ActiveCampaign – The autonomous marketing platform 40K+ installs · 4.3★ · 2 shared tags B -
Booster for WooCommerce – PDF Invoices, Abandoned Cart, Variation Swatches & 100+ Tools 30K+ installs · 4.6★ · 2 shared tags A -
MailerLite – WooCommerce integration 30K+ installs · 3.0★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Zoho Campaigns into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/zoho-campaigns" width="480" height="300" style="border:0" loading="lazy" title="Zoho Campaigns — Plugin Pulse"></iframe> Zoho Campaigns: 3K+ active installs, 1.9★ (21 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/zoho-campaigns
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