Ad Auto Insert H
by Jin Koyama · Analytics
Automatically inserts Google AdSense ad codes before H tags, before the first H tag and at the end of a post or a page. Lazy Load of ads to speed up p …
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Health
B 80/100
Few reviews
Active installs
900+
≈1K estimated
Momentum
+55%
downloads vs prior 30d
Biggest opportunity: Swap “google analytics” and “lazy load” for “adsense ad” and “adsense”. “google analytics” isn't earning its slot: you're not in the first 24 results for its own search. “adsense ad” sits at #11 untagged, close enough for a declared tag to move it up. “lazy load” isn't earning its slot: you're not in the first 24 results for its own search. “adsense” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
80 health vs 67 average across 1,826 Analytics plugins
Install conversion
How it's measured →7.5%
of downloads still active
At least 900 of 11.9K lifetime downloads are still running, above its category: the median Analytics plugin keeps 1.2%, across 1,007 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Recent review vibe
read from the latest 1 reviews to 2022-06-14The single review here is from a happy user who says it's easy to use and covers AdSense units, auto ads, lazy loading, and Analytics code in one plugin.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 161 days ago
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
32
Momentum
Losing ground
-0.6
Velocity
places per keyword, 28d
5%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| h tag | #1 | #12 | — |
| ad auto inserter your tag | #3 | #17 | down 1 |
| before headline your tag | #5 | #22 | 0 |
| ad codes | #9 | #24 | 0 |
| insert | #12 | #24 | down 1 |
| adsense ad | #11 | #22 | 0 |
| auto post insert | #5 | #24 | 0 |
| auto ads | #7 | #23 | 0 |
| ad inserter | #7 | #19 | down 1 |
| adsense auto ads | #8 | #22 | 0 |
| insert ads | #8 | #23 | 0 |
| google adsense your tag | #24 | #24 | down 2 |
| adsense | #24 | #24 | down 2 |
| insert adsense | #10 | #23 | 0 |
| ad tags | #11 | #23 | down 1 |
| lazy load google adsense | #11 | #21 | down 1 |
| insert post | #12 | #24 | 0 |
| auto tag off | #13 | #24 | — |
| speed up google adsense | #13 | #24 | up 1 |
| load ads | #17 | #24 | 0 |
| google analytics your tag | Not in the top 24 | ||
| lazy load your tag | Not in the top 24 | ||
51 searches this plugin appeared in over the last 90 days, 20 listed. 26 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “google analytics” and “lazy load” for “adsense ad” and “adsense”. “google analytics” isn't earning its slot: you're not in the first 24 results for its own search. “adsense ad” sits at #11 untagged, close enough for a declared tag to move it up. “lazy load” isn't earning its slot: you're not in the first 24 results for its own search. “adsense” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
5mo ago
latest release · v1.6.3 · 23 May 2026
10
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 86% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “900+”. Our estimate pins where the real number sits.
Crossed into this band today and the previous band took 3.6 years to cross, so the real count is still just under 1K.
Install history since 16 Aug 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ Jin Koyama4.4y ago
I made this plugin and tried it out, but it’s easy to use. Not only Adsense ad units, but also Adsense automated ads and lazy loading are supported, and you can insert Google Analytics code, so your AdSense site feels fine with this one plugin.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Automatically inserts Google AdSense ad codes before H tags, before the first H tag and at the end of a pos..."
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 6 of 6 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Google Analytics.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 2,568 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "ad auto inserter" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-31 1K+ → 900+ down after 1313 days in tier
- 2023-03-28 900+ → 1K+ up after 26 days in tier
- 2023-03-02 800+ → 900+ up after 1 days in tier
- 2023-03-01 900+ → 800+ down after 1 days in tier
- 2023-02-28 800+ → 900+ up after 22 days in tier
- 2023-02-06 700+ → 800+ up after 32 days in tier
- 2023-01-05 600+ → 700+ up after 36 days in tier
- 2022-11-30 500+ → 600+ up after 35 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
True Lazy Analytics 5K+ installs · 4.3★ · 2 shared tags C -
AdRedux – Insert Ads & Analytics Codes 100+ installs · 4.1★ · 2 shared tags D -
MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ installs · 4.5★ · 1 shared tag A -
EWWW Image Optimizer 1M+ installs · 4.8★ · 1 shared tag B -
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ installs · 4.5★ · 1 shared tag A -
WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ installs · 4.1★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Ad Auto Insert H into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ad-auto-insert-h" width="480" height="300" style="border:0" loading="lazy" title="Ad Auto Insert H — Plugin Pulse"></iframe> Ad Auto Insert H: 900+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/ad-auto-insert-h
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