Analytics Tracker
by Valeriu Tihai · Analytics
Also makes 2 other plugins · 1.1K+ installs across the portfolio →
Analytics Tracker makes it super easy to add Google Analytics tracking code on your site
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 80/100
Few reviews
Active installs
900+
≈1K estimated
Momentum
+48%
downloads vs prior 30d
Biggest opportunity: Swap “google analytics”, “google tag” and “analytics” for “tracker”, “link tracker” and “gtag”. “google analytics” isn't earning its slot: you're not in the first 24 results for its own search. “tracker” sits at #4 untagged, close enough for a declared tag to move it up. “google tag” isn't earning its slot: you're not in the first 24 results for its own search. “link tracker” sits at #6 untagged, close enough for a declared tag to move it up. “analytics” isn't earning its slot: it only gets you to #24. “gtag” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
80 health vs 67 average across 1,826 Analytics plugins
Install conversion
How it's measured →2.4%
of downloads still active
At least 900 of 38.3K lifetime downloads are still running, above its category: the median Analytics plugin keeps 1.2%, across 1,007 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 225 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.9.11, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
28
Momentum
Losing ground
-1.2
Velocity
places per keyword, 28d
0%
Breadth
of keywords climbing, 28d
-0.9
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tracker | #4 | #10 | down 1 |
| page tracker | #2 | #12 | 0 |
| measurement id your tag | #6 | #14 | down 4 |
| universal analytics | #5 | #18 | 0 |
| link tracker | #6 | #10 | 0 |
| gtag | #7 | #8 | 0 |
| plugin tracker | #5 | #11 | down 1 |
| ip tracker | #5 | #15 | down 2 |
| ua code | #7 | #20 | down 1 |
| analytics your tag | #24 | #24 | 0 |
| ga4 your tag | #24 | #23 | 0 |
| web analytics | #24 | #22 | down 2 |
| google analytics 4 | #24 | #24 | 0 |
| ga4 analytics | #17 | #21 | down 1 |
| google analytics universal | #20 | #24 | down 2 |
| google universal analytics | #20 | #24 | down 2 |
| measurement | #21 | #24 | down 11 |
| google analytics your tag | Not in the top 24 | ||
| google tag your tag | Not in the top 24 | ||
38 searches this plugin appeared in over the last 90 days, 17 listed. 21 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “google analytics”, “google tag” and “analytics” for “tracker”, “link tracker” and “gtag”. “google analytics” isn't earning its slot: you're not in the first 24 results for its own search. “tracker” sits at #4 untagged, close enough for a declared tag to move it up. “google tag” isn't earning its slot: you're not in the first 24 results for its own search. “link tracker” sits at #6 untagged, close enough for a declared tag to move it up. “analytics” isn't earning its slot: it only gets you to #24. “gtag” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
8mo ago
latest release · v3.0.1 · 20 Mar 2026
12
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 35% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “900+”. Our estimate pins where the real number sits.
Crossed into this band today and the previous band took 2.6 years to cross, so the real count is still just under 1K.
Install history since 24 Mar 2016
Recent reviews
All reviews on wp.org ↗- ★★★★★ Spere6.9y ago
Stable, functional, and easy to implement.
Read on wp.org ↗ - ★★★★★ viktoras9.5y ago
Very nice plugin and easy to use!
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (3.0.1). Sites still on an older version should update.
- 2017-06-22 CVE-2017-18554 Improper Neutralization of Input During Web Page Generation Affects <= 1.1.0 Patched in 1.1.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 85 languages, 0 at 90% or more
Plus 61 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names Analytics Tracker when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Analytics
Readme readiness
7 of 8 pass · checked 24 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Analytics Tracker makes it super easy to add Google Analytics tracking code on your site"
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Google Analytics.
- ✓ Headings and lists 2 headings and 1 list.
- ✓ Enough to quote 1,375 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-31 1K+ → 900+ down after 952 days in tier
- 2024-03-23 2K+ → 1K+ down after 3 days in tier
- 2024-03-20 1K+ → 2K+ up after 1 days in tier
- 2024-03-19 2K+ → 1K+ down after 542 days in tier
- 2022-09-24 3K+ → 2K+ down after 543 days in tier
- 2021-03-30 4K+ → 3K+ down after 444 days in tier
- 2020-01-11 5K+ → 4K+ down after 1118 days in tier
- 2016-12-19 30+ → 5K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Analytify – Google Analytics 4 Tracking and Reporting in WordPress 20K+ installs · 4.7★ · 3 shared tags A -
GAinWP Google Analytics Integration for WP 7K+ installs · 4.7★ · 3 shared tags A -
WP Global Site Tag 7K+ installs · 4.1★ · 3 shared tags B -
HT Easy GA4 – Google Analytics WordPress Plugin 6K+ installs · 4.1★ · 3 shared tags A -
Lightweight Google Analytics 400+ installs · 4.1★ · 3 shared tags B -
MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ installs · 4.5★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Analytics Tracker into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/analytics-tracker" width="480" height="300" style="border:0" loading="lazy" title="Analytics Tracker — Plugin Pulse"></iframe> Analytics Tracker: 900+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/analytics-tracker
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