Popups – WordPress Popup
by socialintents · Email & Marketing
Popups is the easiest way to create and manage powerful popups to gather leads, build your email list, offer discounts, and grow your sales.
45 health vs 69 average across 499 Email & Marketing plugins
Removal-risk signals
53/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 5+ years — the top precursor to removal once a vulnerability is found.
- Falling behind WordPress. Tested up to WordPress 5.6.17.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 2022 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,381 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
42
now · peak 178
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Downloads per 1k installs · 30d
Engagement proxy · release spikes are signal, a long slide is an aging base
Estimated active installs
wp.org reports only “10+”. The real number sits in this band.
Refined from the date this plugin crossed into its current band.
Install history · since 2022-10-04 · 1,378 observations
Details
Growth timeline
Install-band crossings we have observed, and how long each band took to outgrow
- 2024-04-07 20+ → 10+ down after 1 days in band
- 2024-04-06 10+ → 20+ up after 2 days in band
- 2024-04-04 20+ → 10+ down after 27 days in band
- 2024-03-08 10+ → 20+ up after 45 days in band
- 2024-01-23 20+ → 10+ down after 4 days in band
- 2024-01-19 10+ → 20+ up after 3 days in band
- 2024-01-16 20+ → 10+ down after 27 days in band
- 2023-12-20 10+ → 20+ up after 3 days in band
Competes with
The plugins that solve the same job, ranked by shared tags then reach — closest match first
-
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 2 shared tags A -
Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 700K+ installs · 4.9★ · 2 shared tags A -
Advanced Popups 60K+ installs · 3.9★ · 2 shared tags B -
Popup Box – Create Countdown, Coupon, Video, Contact Form Popups 50K+ installs · 4.5★ · 2 shared tags A -
Brave – Create Popup, Optins, Lead Generation, Survey, Sticky Elements & Interactive Content 20K+ installs · 4.8★ · 2 shared tags A -
Smart Popup by Supsystic 10K+ installs · 4.5★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Popups – WordPress Popup into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/conversion-popup" width="480" height="300" style="border:0" loading="lazy" title="Popups – WordPress Popup — Plugin Pulse"></iframe> Popups – WordPress Popup: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-07-17. https://plugins.wpmayor.com/plugin/conversion-popup