Convertful – Your Ultimate On-Site Conversion Tool
by Convertful Team · Uncategorized
All the modern on-site conversion solutions, natively integrates with all modern Email Marketing Platforms.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
Few reviews
Active installs
3K+
≈3.6K estimated
Momentum
+27%
downloads vs prior 30d
Biggest opportunity: Swap “bar”, “mailchimp” and “optin” for “spin to win”, “traffic exchange” and “gamification”. “bar” isn't earning its slot: you're not in the first 24 results for its own search. “spin to win” sits at #10 untagged, close enough for a declared tag to move it up. “mailchimp” isn't earning its slot: you're not in the first 24 results for its own search. “traffic exchange” sits at #10 untagged, close enough for a declared tag to move it up. “optin” isn't earning its slot: you're not in the first 24 results for its own search. “gamification” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 58 average across 25,735 Uncategorized plugins
Install conversion
How it's measured →2.3%
of downloads still active
At least 3K of 131.9K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,766 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 65 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.3★ over 6 reviews, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-0.4
Velocity
places per keyword, 28d
22%
Breadth
of keywords climbing, 28d
-0.5
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| opt in your tag | #12 | #23 | down 2 |
| traffic exchange | #10 | #17 | 0 |
| spin to win | #10 | #15 | 0 |
| conversion | #21 | #23 | 0 |
| gamification | #12 | #17 | 0 |
| giveaways | #22 | #23 | up 2 |
| giveaway | #23 | #24 | up 1 |
| geo targeting | #24 | #17 | down 1 |
| bar your tag | Not in the top 24 | ||
| mailchimp your tag | Not in the top 24 | ||
| optin your tag | Not in the top 24 | ||
| popup your tag | Not in the top 24 | ||
78 searches this plugin appeared in over the last 90 days, 8 listed. 70 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “bar”, “mailchimp” and “optin” for “spin to win”, “traffic exchange” and “gamification”. “bar” isn't earning its slot: you're not in the first 24 results for its own search. “spin to win” sits at #10 untagged, close enough for a declared tag to move it up. “mailchimp” isn't earning its slot: you're not in the first 24 results for its own search. “traffic exchange” sits at #10 untagged, close enough for a declared tag to move it up. “optin” isn't earning its slot: you're not in the first 24 results for its own search. “gamification” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “opt in”. #12 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 5.6K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
4mo ago
latest release · v2.8 · 24 Jun 2026
16
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 68% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “3K+”. Our estimate pins where the real number sits.
Crossed into this band 5 months ago; a band this size takes about a year or more to cross, which places it about 59% of the way through.
Install history since 14 Nov 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ Leokoo4.9y ago
Thanks Ruslan and team! I’m finally putting Convertful to use on my blog 🙂
Read on wp.org ↗ - ★★★★★ gennaro15.7y ago
non va bene per tutte le esigenze. se crei un popup o altro promettendo uno sconto di benvenuto, appena inserisci la email, cambia aspetto e fornisce subito lo sconto. Non ci sta la possibilità di mandare una email di benvenuto con lo sconto. non si puo’ abbinare lo sconto alla email che si è registrata. poi ci sta una modalità che inserisce una intera schermata in alto al sito e non ci sta possibilità di sovrapporla semplicemente oscurando il fondo. Orribile e fastidiosa assai! unica cosa positiva è che si integra immediatamente con mailchimp
Read on wp.org ↗ - ★★★★★ adm1136.6y ago
Works like a charm and it really gives extra conversions!
Read on wp.org ↗ - ★★★★★ staflow8.2y ago
seamless integration – works like a charm – nice layouts and very easy to handle!
Read on wp.org ↗ - ★★★★★ soulwest8.7y ago
Awesome Tool!
Read on wp.org ↗ - ★★★★★ DQ878.7y ago
I really enjoy the customization ability with this plugin. I’ve tried many different ones but this pretty much solves all my problems. Especially the targeting options are impressive. Totally recommend it! Keep up the good work!
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.8 Tested compatibility with WordPress 6.8 2.8
- — Version 2.7 Error Patching and Compatibility Upgrades 2.7
- — Version 2.6 Error Patching and Compatibility Upgrades 2.6
- — Version 2.5 Tested compatibility with WordPress 6.0 2.5
- — Version 2.4 Bugs fixes, remove widgets from categories and tags lists 2.4
- — Version 2.3 Bug and compatibility fixes 2.3
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (2.8). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "All the modern on-site conversion solutions, natively integrates with all modern Email Marketing Platforms."
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Mailchimp, ConvertKit, ActiveCampaign, HubSpot and 5 more.
- ✓ Headings and lists 6 headings and 3 lists.
- ✓ Enough to quote 6,988 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-04 4K+ → 3K+ down after 262 days in tier
- 2025-09-15 5K+ → 4K+ down after 162 days in tier
- 2025-04-06 6K+ → 5K+ down after 127 days in tier
- 2024-11-30 7K+ → 6K+ down after 106 days in tier
- 2024-08-16 8K+ → 7K+ down after 3 days in tier
- 2024-08-13 7K+ → 8K+ up after 2 days in tier
- 2024-08-11 8K+ → 7K+ down after 130 days in tier
- 2024-04-03 9K+ → 8K+ down after 157 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 2 shared tags A -
Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ installs · 4.9★ · 2 shared tags A -
Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ installs · 4.4★ · 2 shared tags A -
Advanced Popups 60K+ installs · 3.9★ · 2 shared tags B -
MailOptin – Popup, Optin Forms & Email Newsletters for Mailchimp, HubSpot, AWeber Etc. 10K+ installs · 4.8★ · 2 shared tags A -
Icegram Engage – Popups, Welcome Bars, Optins, Slide-Ins & Lead Generation for WordPress 10K+ installs · 4.7★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Convertful – Your Ultimate On-Site Conversion Tool into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/convertful" width="480" height="300" style="border:0" loading="lazy" title="Convertful – Your Ultimate On-Site Conversion Tool — Plugin Pulse"></iframe> Convertful – Your Ultimate On-Site Conversion Tool: 3K+ active installs, 4.3★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/convertful
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