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wp.org search vs our merit ranking: “gravity forms infusionsoft”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “gravity forms infusionsoft”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WP Keap/Infusionsoft WooCommerce Plugin shows at wp.org #6 but places #14 on merit, a gap of 8 places. Its 40+ installs carry it up the search order; its 4.6★ average from 9 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WP Popups – WordPress Popup builder places #4 on merit, 4.9★ from 112 reviews, but shows at wp.org #8. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WP Gravity Forms Keap/Infusionsoft 300+ · 4.9★ (38) wp.org #1 2 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1388) wp.org #4 2 too low 3 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4514) wp.org #5 2 too low 4 WP Popups – WordPress Popup builder 30K+ · 4.9★ (112) wp.org #8 4 too low 5 Integration for Keap/infusionsoft and Contact Form 7, WPForms, Elementor, Formidable, Ninja Forms 200+ · 5.0★ (6) wp.org #2 3 too high 6 MailOptin – Popup, Optin Forms & Email Newsletters for Mailchimp, HubSpot, AWeber Etc. 10K+ · 4.8★ (438) wp.org #10 4 too low 7 Noptin – Newsletter, New Post Notifications & Email Automation 10K+ · 4.5★ (120) wp.org #7 8 G Gravity Forms Keap Feed 100+ · 5.0★ (5) wp.org #3 5 too high 9 Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ · 4.3★ (821) wp.org #9 10 WP Fusion Lite – Marketing Automation and CRM Integration for WordPress 4K+ · 5.0★ (69) wp.org #13 3 too low 11 Icegram Engage – Popups, Welcome Bars, Optins, Slide-Ins & Lead Generation for WordPress 10K+ · 4.7★ (370) wp.org #15 ↑1 4 too low 12 FuseWP – WordPress User Sync to Email List & Marketing Automation (Mailchimp, Constant Contact, ActiveCampaign etc.) 2K+ · 4.9★ (25) wp.org #11 1 too high 13 Affiliates Manager 8K+ · 4.1★ (61) wp.org #12 1 too high 14 WP Keap/Infusionsoft WooCommerce Plugin 40+ · 4.6★ (9) wp.org #6 8 too high 15 FormLift for Keap (Legacy) Web Forms 300+ · 4.6★ (12) wp.org #14 1 too high 16 EngageBay Landing Pages – Responsive landing pages for lead generation and conversions 70+ · 5.0★ (2) wp.org #18 2 too low 17 FuseDesk 40+ · 5.0★ (2) wp.org #17 18 Auto Fill Form Fields 70+ · 0.0★ (0) wp.org #19 1 too low 19 X XL PopUp — · 0.0★ (0) wp.org #20 1 too low 20 EngageBay Forms – Simple and Powerful Forms to Capture and Nurture Leads 100+ · 1.0★ (1) wp.org #16 ↓1 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.