Popup and Widget Builder: Lead Capture, Exit Intent, Forms, Quizzes, Gamification
by Poper Popups & Widgets · Performance
Also makes 1 other plugin · 300+ installs across the portfolio →
Popups Builder that uses AI to convert visitors into customers, increase subscriber count, and skyrocket sales. Create engaging widgets & videos.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 87/100
Few reviews
Active installs
200+
≈290 estimated
Momentum
+83%
downloads vs prior 30d
Biggest opportunity: Swap “conversion”, “optin” and “popup” for “gamification”, “lead capture” and “intent”. “conversion” isn't earning its slot: you're not in the first 24 results for its own search. “gamification” sits at #7 untagged, close enough for a declared tag to move it up. “optin” isn't earning its slot: you're not in the first 24 results for its own search. “lead capture” sits at #11 untagged, close enough for a declared tag to move it up. “popup” isn't earning its slot: you're not in the first 24 results for its own search. “intent” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
87 health vs 69 average across 1,806 Performance plugins
Install conversion
How it's measured →2.3%
of downloads still active
At least 200 of 8.9K lifetime downloads are still running, above its category: the median Performance plugin keeps 1.4%, across 1,099 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 86 days ago
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 7 reviews, smoothed to 4.21★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
16%
Breadth
of keywords climbing, 28d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| gamification | #7 | #12 | up 1 |
| lead capture | #11 | #20 | down 1 |
| exit intent | #11 | #19 | down 2 |
| intent | #13 | #19 | 0 |
| capture | #14 | #20 | up 1 |
| exit | #15 | #19 | down 2 |
| subscriber count | #16 | #18 | — |
| conversion rate optimization your tag | #24 | #23 | down 1 |
| wordpress gamification | #11 | #15 | 0 |
| exit intent pop up | #14 | #17 | down 1 |
| exit intent popups | #18 | #22 | 0 |
| gdpr exit popup | #18 | #21 | up 2 |
| free lead capture | #24 | #23 | 0 |
| exit popups | #23 | #22 | up 1 |
| exit intent popup | #24 | #24 | 0 |
| conversion your tag | Not in the top 24 | ||
| optin your tag | Not in the top 24 | ||
| popup your tag | Not in the top 24 | ||
| popup builder your tag | Not in the top 24 | ||
34 searches this plugin appeared in over the last 90 days, 15 listed. 19 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “conversion”, “optin” and “popup” for “gamification”, “lead capture” and “intent”. “conversion” isn't earning its slot: you're not in the first 24 results for its own search. “gamification” sits at #7 untagged, close enough for a declared tag to move it up. “optin” isn't earning its slot: you're not in the first 24 results for its own search. “lead capture” sits at #11 untagged, close enough for a declared tag to move it up. “popup” isn't earning its slot: you're not in the first 24 results for its own search. “intent” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 10 Apr 2024 · 934 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.4K · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
3mo ago
latest release · v1.0.15 · 6 Aug 2026
12
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 2.1 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 9 Apr 2024
Recent reviews
All reviews on wp.org ↗- ★★★★★ mo20255mo ago
Very easy to create popups with useful analytics and integrations.The additional new features, forms, quizzes and gamification, are an extra bonus. This topic was modified 1 month, 4 weeks ago by mo2025.
Read on wp.org ↗ - ★★★★★ Idris Basir2.1y ago
Poper has been a total lifesaver for our agency! As a digital marketing agency, we’re always juggling a million things at once. Poper has been a real game-changer in terms of streamlining our workflow and keeping track of all our clients’ campaigns. The ability to track all our clients’ websites from one place is a total blessing. No more jumping between different dashboards and trying to piece together performance data. Poper gives us a crystal-clear view of how our popups and widgets are doing, and the analytics are super dope. We can see exactly what’s working and what’s not, and make adjustments on the fly. The report generator is another killer feature. We can whip up custom reports in a jiffy and show our clients exactly how their campaigns are performing. It’s been a huge help in demonstrating the value we bring to the table. Plus, Poper’s targeting capabilities are next level. We can create super-targeted campaigns that hit our audience right where it hurts. It’s like having a personal assistant that knows our clients better than they know themselves. Overall, Poper has been a total win for Marketing Algorithm Architects. It’s saved us tons of time and helped us deliver even better results for our clients. If you’re looking for a popup and widget management tool that’s both powerful and easy to use, Poper is definitely worth checking out.
Read on wp.org ↗ - ★★★★★ Jodie Henriquez2.2y ago
connecting with our audience is key. Poper has made it so much easier to engage visitors on our website. The AI-powered popups are simple to set up and incredibly effective. We’ve seen a real boost in engagement and conversions since using it. Highly recommend Poper for anyone looking to make their website more interactive!
Read on wp.org ↗ - ★★★★★ Leroy Summer2.2y ago
As a finance blogger, Poper has been a game-changer. The targeted pop-ups and AI-driven features have helped me capture more leads and boost conversions without annoying my audience. It’s a must-have tool! This topic was modified 1 year, 10 months ago by Leroy Summer.
Read on wp.org ↗ - ★★★★★ pratikkinage2.2y ago
Poper’s advanced targeting options have been a game-changer for us. We can now reach the right audience at the right time, which has drastically improved our user engagement. Recommended!
Read on wp.org ↗ - ★★★★★ Ken2.2y ago
As a medical coder, I’m always looking for tools that can streamline my workflow and improve my efficiency. That’s why I was so excited to discover Pope. This innovative platform has been a game-changer for me and my team. Here’s why I love Poper.ai: Customization: Poper allows me to create highly customized popups and widgets that perfectly match my website’s design and branding. Lead Generation: I’ve been able to significantly increase my lead generation by using Poper.ai to capture email addresses and offer valuable resources to visitors. Improved Engagement: My website’s engagement metrics have skyrocketed since implementing Poper.ai. Visitors are spending more time on my site and interacting with my content. Easy to Use: Poper.ai is incredibly user-friendly, even for someone who isn’t tech-savvy. I was able to set up my first popup in just a few minutes. Excellent Customer Support: The Poper.ai team has been incredibly helpful and responsive. They’ve always been quick to answer my questions and provide support. This topic was modified 1 year, 11 months ago by Ken.
Read on wp.org ↗ - ★★★★★ Sohan Prabhakar Patil2.2y ago
I absolutely love how easy it is to create and customize popups with Poper. The platform is incredibly user-friendly, and the support team is always there to help with any questions I have.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.3
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Popups Builder that uses AI to convert visitors into customers, increase subscriber count, and skyrocket sa..."
- ✓ Has a FAQ 7 questions in the FAQ.
- ✓ FAQ asks real questions 7 of 7 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 3,890 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("conversion rate optimization", "Optin", "popup builder" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-10-10 100+ → 200+ up after 50 days in tier
- 2024-08-21 200+ → 100+ down after 2 days in tier
- 2024-08-19 100+ → 200+ up after 1 days in tier
- 2024-08-18 200+ → 100+ down after 6 days in tier
- 2024-08-12 100+ → 200+ up after 47 days in tier
- 2024-06-26 90+ → 100+ up after 5 days in tier
- 2024-06-21 80+ → 90+ up after 2 days in tier
- 2024-06-19 70+ → 80+ up after 7 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
AI Popup Builder & Popup Maker by OptiMonk 3K+ installs · 4.6★ · 4 shared tags A -
OptinCraft – Drag & Drop Optins & Popup Builder for WordPress 200+ installs · 4.1★ · 4 shared tags A -
Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ installs · 4.9★ · 3 shared tags A -
Icegram Engage – Popups, Welcome Bars, Optins, Slide-Ins & Lead Generation for WordPress 10K+ installs · 4.7★ · 3 shared tags A -
Popupsmart 600+ installs · 4.0★ · 3 shared tags B -
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Popup and Widget Builder: Lead Capture, Exit Intent, Forms, Quizzes, Gamification into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/poper" width="480" height="300" style="border:0" loading="lazy" title="Popup and Widget Builder: Lead Capture, Exit Intent, Forms, Quizzes, Gamification — Plugin Pulse"></iframe> Popup and Widget Builder: Lead Capture, Exit Intent, Forms, Quizzes, Gamification: 200+ active installs, 5.0★ (7 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/poper
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