Premmerce Variation Swatches for WooCommerce
by Premmerce · eCommerce
Also makes 12 other plugins · 59K+ installs across the portfolio →
This plugin flexibly extends standard features of the WooCommerce attributes and variations.
83 health vs 68 average across 5,561 eCommerce plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,426 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
100
now · peak 382
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
2mo ago
latest release · v1.2.3
15
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2022-10-04 · 1,383 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ countless7.0y ago
(Update – I didn’t realise this adds product variations to the category pages. Unfortunately the simple nature of this plugin means it doesn’t have settings to customise or remove this feature) I’ve tried nine variation swatch plugins now. It’s simple, works, no ads, no bloat: it does what it claims. It shows the product variations as labels in a row. It removes the default “clear” reset button which I like but others may not. My only suggestion is that a reclick on an already selected label resets to unselected. (And have an option to remove variation display from category pages) This topic was modified 6 years, 10 months ago by countless.
Read on wp.org ↗ - ★★★★★ david1954z7.3y ago
Very good plugin, but needs some improvements. On the product page it’s changes option tabs on variation products, if that will be fixed it would be superb plugin. Better then anything else on the market. I am looking forward to purchase this plugin, after it will be fixed.
Read on wp.org ↗
Known vulnerabilities
via Wordfence Intelligence3 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2023-07-18 CVE-2023-33999 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects 1.0 - 1.2.1 Patched in 1.2.2
- 2019-02-25 Missing Authorization Affects < 1.1 Patched in 1.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 10 languages, 0 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-02-22 200+ → 100+ down after 6 days in tier
- 2025-02-16 100+ → 200+ up after 2 days in tier
- 2025-02-14 200+ → 100+ down after 1 days in tier
- 2025-02-13 100+ → 200+ up after 2 days in tier
- 2025-02-11 200+ → 100+ down after 621 days in tier
- 2023-06-01 300+ → 200+ down after 12 days in tier
- 2023-05-20 200+ → 300+ up after 1 days in tier
- 2023-05-19 300+ → 200+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Variation Swatches for WooCommerce 10K+ installs · 4.5★ · 2 shared tags A -
Variation Swatches for WooCommerce 9K+ installs · 4.8★ · 2 shared tags A -
Swatchly – Product Variation Swatches for WooCommerce 5K+ installs · 4.3★ · 2 shared tags A -
Smart Variation Swatches and Attribute Filters for WooCommerce 3K+ installs · 3.6★ · 2 shared tags C -
Variation Swatches for WooCommerce 2K+ installs · 3.6★ · 2 shared tags B -
Color and Image Swatches for Variable Product Attributes 900+ installs · 3.4★ · 2 shared tags F
Embed this report card
Drop a live Pulse card for Premmerce Variation Swatches for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/premmerce-woocommerce-variation-swatches" width="480" height="300" style="border:0" loading="lazy" title="Premmerce Variation Swatches for WooCommerce — Plugin Pulse"></iframe> Premmerce Variation Swatches for WooCommerce: 100+ active installs, 4.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/premmerce-woocommerce-variation-swatches