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wp.org search vs our merit ranking: “adblock detection”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “adblock detection”, we and wp.org disagree on the top plugin, and our order differs from theirs on 8 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Popup for Elementor shows at wp.org #4 but places #24 on merit, a gap of 20 places. Its 1K+ installs carry it up the search order; its 1.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation places #10 on merit, 4.3★ from 821 reviews, but shows at wp.org #24. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Poptin – Email Marketing Automation, Newsletter & Exit Pop Ups, Email Popups 20K+ · 4.9★ (701) wp.org #3 ↑1 2 too low 2 ZDN Adblock Detector 100+ · 4.4★ (7) wp.org #1 1 too high 3 MailOptin – Popup, Optin Forms & Email Newsletters for Mailchimp, HubSpot, AWeber Etc. 10K+ · 4.8★ (438) wp.org #6 3 too low 4 Steady for WordPress 600+ · 3.0★ (10) wp.org #2 2 too high 5 AdUnblocker 200+ · 4.8★ (32) wp.org #9 4 too low 6 Ad Invalid Click Protector (AICP) 10K+ · 4.7★ (62) wp.org #13 ↑1 7 too low 7 BotBlocker Security – Complete security platform 3K+ · 5.0★ (10) wp.org #5 ↓2 2 too high 8 Popup builder with Gamification, Multi-Step Popups, Page-Level Targeting, and WooCommerce Triggers 70K+ · 5.0★ (7) wp.org #8 9 WP AdCenter – Ad Manager & Adsense Ads 900+ · 4.5★ (10) wp.org #12 3 too low 10 Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ · 4.3★ (821) wp.org #24 14 too low 11 Movie Engine – OTT Streaming Platform for Movies & TV Series 100+ · 5.0★ (4) wp.org #10 1 too high 12 Instant Popup Builder – Popup Maker for Videos, Forms, Offers, Announcements, Galleries & Exit Intent 100+ · 5.0★ (5) wp.org #16 ↑1 4 too low 13 Gotham Block Extra Light 30+ · 3.2★ (11) wp.org #15 2 too low 14 Detect Missing Adblocker 50+ · 4.0★ (4) wp.org #14 ↓1 15 JetBlocker — Anti AdBlock & Revenue Recovery 30+ · 5.0★ (1) wp.org #7 8 too high 16 Tiny Simple AdBlock Detector 10+ · 0.0★ (0) wp.org #11 ↓1 5 too high 17 Atomic Addons – AI Website Builder for Elementor & WooCommerce 20+ · 5.0★ (2) wp.org #23 6 too low 18 AntiAdBlockCore – AdBlock Recovery — · 0.0★ (0) wp.org #17 ↑1 1 too high 19 TrueSift Ad Detect — · 0.0★ (0) wp.org #18 ↑1 1 too high 20 DeBlocker Plus — · 0.0★ (0) wp.org #19 ↑1 1 too high 21 WPSP Ad Blocker Alert — · 0.0★ (0) wp.org #20 ↑1 1 too high 22 Adqiro — Ad Blocker Detector — · 0.0★ (0) wp.org #21 ↑1 1 too high 23 CaphLabs – Advanced Ad Blocker Fence — · 0.0★ (0) wp.org #22 ↑1 1 too high 24 Popup for Elementor 1K+ · 1.0★ (1) wp.org #4 ↑1 20 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.