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wp.org search vs our merit ranking: “backup before update”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “backup before update”, we agree with wp.org on the top plugin, and our order differs from theirs on 2 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Royal WordPress Backup, Restore & Migration Plugin – Backup WordPress Sites Safely shows at wp.org #12 but places #22 on merit, a gap of 10 places. Its 30K+ installs carry it up the search order; its 5.0★ average from 7 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8,716) wp.org #1 2 Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ · 4.9★ (4,940) wp.org #2 ↑1 3 Backup Migration 80K+ · 4.9★ (1,339) wp.org #3 ↓1 4 WP STAGING – Backups & Restore, Migration & Clone Plugin – Cloud Backups, Scheduled Backups 100K+ · 4.8★ (2,471) wp.org #5 wp.org ranks it 1 place below merit 5 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2,409) wp.org #4 wp.org ranks it 1 place above merit 6 All-in-One WP Migration and Backup 5M+ · 4.5★ (7,676) wp.org #6 7 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1,323) wp.org #7 8 JetBackup – Backup, Restore & Migrate 200K+ · 4.5★ (1,056) wp.org #9 ↓1 wp.org ranks it 1 place below merit 9 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5,043) wp.org #10 wp.org ranks it 1 place below merit 10 WP Umbrella: Security Backup Restore & Monitoring 90K+ · 4.8★ (81) wp.org #8 ↑3 wp.org ranks it 2 places above merit 11 BlogVault Backup & Staging 80K+ · 4.6★ (332) wp.org #11 ↓2 12 Total Upkeep – WordPress Backup Plugin plus Restore & Migrate by BoldGrid 40K+ · 4.8★ (442) wp.org #14 ↓2 wp.org ranks it 2 places below merit 13 Easy Updates Manager 300K+ · 4.8★ (726) wp.org #15 ↓2 wp.org ranks it 2 places below merit 14 Backuply – Backup, Restore, Migrate and Clone 600K+ · 4.5★ (135) wp.org #13 ↑3 wp.org ranks it 1 place above merit 15 Modular DS: Monitor, update, and backup multiple websites 40K+ · 5.0★ (133) wp.org #21 ↓3 wp.org ranks it 6 places below merit 16 Backup and Staging by WP Time Capsule 10K+ · 4.0★ (128) wp.org #16 ↑4 17 Database Backup for WordPress 60K+ · 4.5★ (66) wp.org #18 ↓3 wp.org ranks it 1 place below merit 18 Go Live Update Urls 90K+ · 4.5★ (59) wp.org #19 ↓2 wp.org ranks it 1 place below merit 19 Jetpack VaultPress Backup 20K+ · 4.5★ (35) wp.org #17 wp.org ranks it 2 places above merit 20 Backup, Restore and Migrate your sites with XCloner 10K+ · 4.2★ (129) wp.org #24 ↓2 wp.org ranks it 4 places below merit 21 Everest Backup – WordPress Cloud Backup, Migration, Restore & Cloning Plugin 3K+ · 4.4★ (45) wp.org #22 ↓1 wp.org ranks it 1 place below merit 22 Royal WordPress Backup, Restore & Migration Plugin – Backup WordPress Sites Safely 30K+ · 5.0★ (7) wp.org #12 ↑2 wp.org ranks it 10 places above merit 23 Backup Bolt – Lightweight Backup, Fast WordPress Backup to ZIP 800+ · 4.7★ (13) wp.org #20 wp.org ranks it 3 places above merit 24 Auto Update Post Date 2K+ · 5.0★ (2) wp.org #23 wp.org ranks it 1 place above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.