Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “braintree woocommerce”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “braintree woocommerce”, we and wp.org disagree on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Blacklist Manager – WooCommerce Anti-Fraud, Blacklist & Checkout Verification shows at wp.org #7 but places #17 on merit, a gap of 10 places. Its 2K+ installs carry it up the search order; its 3.6★ average from 14 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FunnelKit – Funnel Builder Plugin for WooCommerce Checkout places #6 on merit, 5.0★ from 1028 reviews, but shows at wp.org #11. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Payment Plugins Braintree For WooCommerce 2K+ · 4.8★ (149) wp.org #2 1 too low 2 TI WooCommerce Wishlist 100K+ · 4.7★ (503) wp.org #4 2 too low 3 PayPal Enterprise Payments (formerly Braintree) for WooCommerce 10K+ · 2.6★ (50) wp.org #1 2 too high 4 Simple Membership 40K+ · 4.6★ (476) wp.org #5 ↑5 1 too low 5 Cookie Compliance for WordPress – Cookie Consent, GDPR & CCPA 800K+ · 4.8★ (3027) wp.org #8 ↑4 3 too low 6 FunnelKit – Funnel Builder Plugin for WooCommerce Checkout 30K+ · 5.0★ (1028) wp.org #11 5 too low 7 Fluid Checkout for WooCommerce – Lite 20K+ · 4.9★ (159) wp.org #9 ↓1 2 too low 8 Event Tickets and Registration 90K+ · 3.5★ (236) wp.org #6 ↑3 2 too high 9 Payment Gateway Braintree WooCommerce 200+ · 4.3★ (12) wp.org #3 6 too high 10 Charitable – Donation & Fundraising Platform (Donation Forms, Recurring Donations & Fundraising Campaigns) 10K+ · 4.9★ (219) wp.org #15 ↑6 5 too low 11 Appointment Booking Plugin – LatePoint | Calendar & Scheduling for WordPress 100K+ · 4.9★ (107) wp.org #13 2 too low 12 Payment Gateway for PayPal on WooCommerce 10K+ · 4.4★ (73) wp.org #12 ↓5 13 Upsell Funnel Builder for WooCommerce – Create Upsells, Cross-Sells, Order Bumps, Frequently Bought, and Popups. 2K+ · 4.7★ (116) wp.org #14 1 too low 14 LearnPress – WordPress LMS Plugin for Create and Sell Online Courses 70K+ · 4.3★ (597) wp.org #23 9 too low 15 Sliced Invoices – WordPress Invoice Plugin 4K+ · 4.6★ (117) wp.org #20 ↑4 5 too low 16 One Click Upsell Funnel for Woocommerce 1K+ · 4.5★ (98) wp.org #21 ↑1 5 too low 17 Blacklist Manager – WooCommerce Anti-Fraud, Blacklist & Checkout Verification 2K+ · 3.6★ (14) wp.org #7 ↓1 10 too high 18 Quaderno: Global Tax & Invoicing Automation for WooCommerce 400+ · 4.7★ (18) wp.org #16 ↑1 2 too high 19 zahls.ch Credit Cards, PostFinance and TWINT for WooCommerce 3K+ · 4.9★ (7) wp.org #10 ↑1 9 too high 20 Putler – Simple WooCommerce Analytics for your Store 200+ · 5.0★ (15) wp.org #19 ↓1 1 too high 21 Milo Subscriptions – Subscriptions for WooCommerce and Recurring Payments 200+ · 5.0★ (10) wp.org #17 ↓2 4 too high 22 Bolt Checkout for WooCommerce 100+ · 3.0★ (10) wp.org #18 ↑1 4 too high 23 Parcel2Go Shipping 200+ · 2.6★ (13) wp.org #24 1 too low 24 Conditional Payment Methods for WooCommerce 1K+ · 5.0★ (3) wp.org #22 ↑1 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.