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← Rankings

wp.org search vs our merit ranking: “clicks”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “clicks”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Clicks Manual Payment Gateways for Pakistan shows at wp.org #9 but places #24 on merit, a gap of 15 places. Its 200+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

UpdraftPlus: WP Backup & Migration Plugin places #10 on merit, 4.8★ from 8706 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Click to Chat – HoliThemes 600K+ · 4.8★ (131) wp.org #1 2 Joinchat – Enhanced “click to chat” 700K+ · 4.7★ (189) wp.org #3 ↑1 1 too low 3 Social Chat – Click To Chat App Button 200K+ · 4.9★ (696) wp.org #4 ↑1 1 too low 4 One Click Demo Import 1M+ · 4.3★ (79) wp.org #2 ↑1 2 too high 5 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7520) wp.org #8 ↓2 3 too low 6 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #5 ↓3 1 too high 7 WP Content Copy Protection & No Right Click 100K+ · 4.8★ (1138) wp.org #11 ↑2 4 too low 8 All-in-One WP Migration and Backup 5M+ · 4.5★ (7676) wp.org #10 2 too low 9 No Right Click Images 20K+ · 4.7★ (52) wp.org #6 ↑2 3 too high 10 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8706) wp.org #16 6 too low 11 WPvivid — Backup, Migration & Staging 900K+ · 4.9★ (1568) wp.org #14 ↑1 3 too low 12 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5209) wp.org #18 ↓1 6 too low 13 Call Now Button – The Free Click to Call Button for WordPress 200K+ · 4.8★ (102) wp.org #12 1 too high 14 Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ · 4.9★ (4940) wp.org #15 ↓4 1 too low 15 One Click SSL 10K+ · 4.9★ (139) wp.org #20 ↑2 5 too low 16 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #19 3 too low 17 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #17 ↑1 18 Disabled Source, Disabled Right Click and Content Protection 10K+ · 4.9★ (103) wp.org #21 3 too low 19 Accessibility Widget by OneTap – Easy One-Click Accessibility Toolbar 60K+ · 4.9★ (80) wp.org #24 5 too low 20 Ad Invalid Click Protector (AICP) 10K+ · 4.7★ (62) wp.org #23 3 too low 21 Button Block – Stylish buttons that get more clicks 5K+ · 5.0★ (7) wp.org #7 14 too high 22 WooCommerce 7M+ · 4.5★ (4833) wp.org #22 ↓1 23 Track The Click 7K+ · 4.7★ (18) wp.org #13 ↑1 10 too high 24 Clicks Manual Payment Gateways for Pakistan 200+ · 5.0★ (1) wp.org #9 15 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.