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wp.org search vs our merit ranking: “full page screenshot”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “full page screenshot”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

JSM Screenshot Machine Shortcode shows at wp.org #11 but places #23 on merit, a gap of 12 places. Its 20+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Popups for Divi places #12 on merit, 4.8★ from 442 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Page scroll to id 100K+ · 4.9★ (225) wp.org #1 2 P Page Links To 100K+ · 4.9★ (157) wp.org #2 3 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7,522) wp.org #3 4 LightStart – Maintenance Mode, Coming Soon and Landing Page Builder 400K+ · 4.3★ (874) wp.org #5 wp.org ranks it 1 place below merit 5 Brizy – Page Builder 60K+ · 4.7★ (972) wp.org #7 wp.org ranks it 2 places below merit 6 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8,713) wp.org #8 wp.org ranks it 2 places below merit 7 AMP for WP – Accelerated Mobile Pages 70K+ · 4.4★ (1,319) wp.org #9 wp.org ranks it 2 places below merit 8 Page View Count 10K+ · 4.0★ (55) wp.org #4 wp.org ranks it 4 places above merit 9 WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ · 4.1★ (760) wp.org #10 wp.org ranks it 1 place below merit 10 Admin Page Spider 1K+ · 4.8★ (22) wp.org #6 wp.org ranks it 4 places above merit 11 PDF Poster – Let visitors read PDF’s without leaving the page 20K+ · 4.5★ (149) wp.org #12 wp.org ranks it 1 place below merit 12 Popups for Divi 100K+ · 4.8★ (442) wp.org #18 wp.org ranks it 6 places below merit 13 Nextend Social Login and Register 200K+ · 4.9★ (447) wp.org #20 wp.org ranks it 7 places below merit 14 Thank You Page for WooCommerce 10K+ · 5.0★ (43) wp.org #14 15 Independent Analytics – WordPress Analytics Plugin 100K+ · 4.8★ (167) wp.org #19 wp.org ranks it 4 places below merit 16 Gutentor – Gutenberg Blocks – Page Builder for Gutenberg Editor 30K+ · 4.6★ (90) wp.org #15 wp.org ranks it 1 place above merit 17 Fullwidth Templates for Any Theme & Page Builder 20K+ · 4.7★ (42) wp.org #13 wp.org ranks it 4 places above merit 18 WP Image Zoom 10K+ · 4.3★ (119) wp.org #17 wp.org ranks it 1 place above merit 19 Teydea Login Customizer – Custom Login Page, Branding & Styling 10K+ · 4.8★ (14) wp.org #23 wp.org ranks it 4 places below merit 20 Magazine Blocks – Blog Designer, Magazine & Newspaper Website Builder, Page Builder with Posts Blocks, Post Grid 6K+ · 4.9★ (11) wp.org #22 wp.org ranks it 2 places below merit 21 Reorder Posts – Quick Post Type and Page Ordering 10K+ · 3.9★ (28) wp.org #24 wp.org ranks it 3 places below merit 22 Meta for WooCommerce 400K+ · 2.1★ (481) wp.org #21 wp.org ranks it 1 place above merit 23 JSM Screenshot Machine Shortcode 20+ · 5.0★ (3) wp.org #11 wp.org ranks it 12 places above merit 24 FlyWP Helper – Page Cache, Page Optimization, Emails for FlyWP Server Control Panel 4K+ · 5.0★ (3) wp.org #16 wp.org ranks it 8 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.