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wp.org search vs our merit ranking: “import properties”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “import properties”, we and wp.org disagree on the top plugin, and our order differs from theirs on 16 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Import into Easy Property Listings shows at wp.org #3 but places #14 on merit, a gap of 11 places. Its 1K+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Customer Reviews for WooCommerce places #5 on merit, 4.8★ from 1539 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7519) wp.org #2 ↓1 1 too low 2 Property Hive 3K+ · 4.9★ (96) wp.org #5 ↑1 3 too low 3 Easy Property Listings 5K+ · 4.7★ (112) wp.org #7 4 too low 4 Houzez Property Feed 1K+ · 4.7★ (11) wp.org #4 5 Customer Reviews for WooCommerce 80K+ · 4.8★ (1539) wp.org #20 ↓2 15 too low 6 Modula Image Gallery – Photo Grid & Video Gallery 100K+ · 4.7★ (616) wp.org #19 13 too low 7 WP Ultimate CSV Importer – WordPress CSV, XML & Excel Import Export 20K+ · 4.4★ (593) wp.org #18 ↓1 11 too low 8 Poptin – Email Marketing Automation, Newsletter & Exit Pop Ups, Email Popups 20K+ · 4.9★ (701) wp.org #22 14 too low 9 Booking Calendar 40K+ · 4.8★ (657) wp.org #23 ↓1 14 too low 10 WP All Import – Property Import for RealHomes 700+ · 4.0★ (2) wp.org #1 ↑1 9 too high 11 Import WP – CSV & XML Import Export for WordPress 4K+ · 4.4★ (25) wp.org #13 ↓1 2 too low 12 Post Export Import with Media 1K+ · 4.5★ (8) wp.org #11 1 too high 13 WP All Import – Import SEO Settings for Yoast SEO 20K+ · 2.8★ (11) wp.org #6 ↓1 7 too high 14 Import into Easy Property Listings 1K+ · 5.0★ (1) wp.org #3 11 too high 15 WP All Import – Import SEO Settings for All In One SEO 1K+ · 5.0★ (2) wp.org #8 ↓1 7 too high 16 WP All Import – Job Listing Import for WP Job Manager 2K+ · 5.0★ (2) wp.org #9 ↓1 7 too high 17 WP All Import – Listings Import for Listify 300+ · 5.0★ (2) wp.org #12 ↓2 5 too high 18 WP Taxonomy Manager 1K+ · 5.0★ (3) wp.org #21 ↓1 3 too low 19 TemplateSpare – 1000+ WordPress Starter Templates & Full Site Migration Tool | 1-Click Import/Export & No-Code Builder 10K+ · 4.3★ (6) wp.org #24 ↓2 5 too low 20 WP All Import – Property Import for Pro Real Estate 7 100+ · 5.0★ (1) wp.org #10 ↓1 10 too high 21 WP All Import – Property Import for WP Residence 600+ · 0.0★ (0) wp.org #17 ↓1 4 too high 22 WP All Import – Property Import for Realia 30+ · 5.0★ (1) wp.org #14 ↓1 8 too high 23 WP All Import – Job Listing Import for Jobify 100+ · 5.0★ (1) wp.org #15 ↓1 8 too high 24 WP All Import – Property Import for Reales WP 30+ · 5.0★ (1) wp.org #16 ↓1 8 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.