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wp.org search vs our merit ranking: “multi backup”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “multi backup”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

QNAP NAS Backup shows at wp.org #10 but places #21 on merit, a gap of 11 places. Its 2K+ installs carry it up the search order; its 3.1★ average from 9 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FileBird – WordPress Media Library Folders & File Manager places #12 on merit, 4.7★ from 1125 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8706) wp.org #1 2 JetBackup – Backup, Restore & Migrate 200K+ · 4.5★ (1056) wp.org #3 1 too low 3 Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ · 4.9★ (4940) wp.org #2 1 too high 4 BlogVault Backup & Staging 80K+ · 4.6★ (332) wp.org #4 5 Migrate Guru – Site Migration & Cloning 200K+ · 4.9★ (1645) wp.org #6 ↓1 1 too low 6 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5039) wp.org #7 1 too low 7 Backuply – Backup, Restore, Migrate and Clone 600K+ · 4.5★ (135) wp.org #5 ↑1 2 too high 8 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #12 ↑2 4 too low 9 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #15 ↑1 6 too low 10 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #19 ↑1 9 too low 11 Limit Login Attempts Security – Login Security, 2FA, Firewall, Brute Force Prevention 1M+ · 4.8★ (1488) wp.org #16 ↑1 5 too low 12 FileBird – WordPress Media Library Folders & File Manager 200K+ · 4.7★ (1125) wp.org #22 10 too low 13 Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (259) wp.org #20 7 too low 14 Backup and Staging by WP Time Capsule 10K+ · 4.0★ (128) wp.org #14 ↑1 15 InfiniteWP Client 200K+ · 4.4★ (177) wp.org #18 ↑1 3 too low 16 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #21 5 too low 17 Greek Multi Tool 1K+ · 4.6★ (9) wp.org #8 ↑1 9 too high 18 Kadence Central – Site Management, Backups, Security, and Reporting 30K+ · 4.2★ (5) wp.org #11 ↑1 7 too high 19 Menu Backup & Restore + Import/Export 500+ · 5.0★ (3) wp.org #9 ↑1 10 too high 20 Multi Location Product & Inventory Management for WooCommerce 100+ · 5.0★ (6) wp.org #23 3 too low 21 QNAP NAS Backup 2K+ · 3.1★ (9) wp.org #10 ↑1 11 too high 22 Trinity Backup – Backup, Migrate, Restore, Clone & Schedule Backups 100+ · 0.0★ (0) wp.org #13 9 too high 23 Pinny's Multi Admin – Add Multiple Admin Emails 100+ · 0.0★ (0) wp.org #17 ↑1 6 too high 24 Nota Backup & Restore – WordPress Backup, Migration & Clone 30+ · 5.0★ (1) wp.org #24

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.